Birchbox has secured a bridge loan to pursue profitability.
Following some deep cuts at Birchbox, the beauty box originator has secured $15 million in bridge financing from among its existing investors, according to a new report from WWD.
The additional funds will be put toward making the struggling innovator profitable.
Earlier this year the company cut 50 people as pressure mounted to turn a profit. Then, in June, Birchbox announced further staff reductions, of 30.
