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Type: Article
Section: Brands & Products > News
Gina Daines, Director of Marketing, Amatokin
Marketing Skin Care
Supplement two of two to 'Skin Care Thinks Small to Deliver Big'...
Aug 5th, 2008
Looking to the Future of Skin Care
Supplement one of two to 'Skin Care Thinks Small to Deliver Big'...
Aug 5th, 2008
JAEuro
The Different Faces of Natural Skin Care
Despite variable economic conditions and variations in consumer behavior, the natural beauty market—and particularly skin care—continues to see strong growth.
Jun 24th, 2014
Communicating Skin Care Benefits to Consumers
Join the discussion between two skin care product developers and scientists who are looking to find the best way to communicate skin care benefits to consumers.
Aug 26th, 2013
Marine Ingredients for the Future of Skin Care
By combining seaweeds’ abilities to concentrate unique nutrients with aggressive research and development practices, marine skin care can provide solutions for many skin concerns.
Aug 26th, 2013
insta425
The Top 3 Aesthetic Skin Care Trends on Instagram
Skin care brands were broken down by ethos: clean, vegan and cruelty-free. Each subset of brands revealed its own visual approach, but they all reinforce the notion of skin care as a sensory experience.
May 1st, 2020
Skin Care and Cosmetics, Naturally!
The global market for natural cosmetics is forecast to grow 9% annually through 2008, when it will reach $5.8 billion. To meet growing demands for effective naturals, companies are peeking in at all points of the globe to source ingredients...
Aug 15th, 2008
Marketing Matters: Shift Toward Simplicity Impacts Skin Care
A look at how the economy impacts consumer shopping strategies and the implications for marketers of skin care—and how it’s predicted that opportunity will flow from the adversity.
Apr 7th, 2009
Snail Serum in Skin Care
Spate Predicts Top 10 Skin Care Trends of 2025
In its 2025 Beauty Trends Report, Spate predicted all of the trends it sees in beauty based on growing online searches. The beauty trends were organized into skin care, hair, makeup, bath/body and fragrance categories.
Dec 13th, 2024
'Our data suggests that the current crisis actually created a more immediate need for consumers to invest in self-care and their own health and happiness in everyday rituals that include skin care regimens,' says TULA CEO Savannah Sachs.
The Skin Care Effect: A Case Study
How COVID-19 has reinvented the lipstick effect for TULA.
Jan 27th, 2021
Cetaphil, a dominant player in the derm-forward skin care space, is speaking to men with humor, highlighting 'Ceta Six Pack' and 'CetaGrill' concepts that position skin care as a practical element of everyday life. Pictured is a recent Facebook post from the brand, highlighting both its sense of humor and expert-backed focus.
Normalize Men's Skin Care: Galderma's Tara Loftis Talks Humor, Self Care and Efficacy
"Men seek various key benefits from their skin care routines–just as women do–that can range from improving their overall appearance, maintaining their skin health or indulging in self-care."
Jun 28th, 2024
2 in 1: Makeup Meets Skin Care
Makeup’s dynamic sales growth is, in part, a reflection of the demand for added benefits and natural ingredients, challenging formulators to continually work toward ever-more sophisticated products.
Aug 1st, 2008
Ethnic Skin Care: An Opportunity for Personal Connection
Despite the potential of the ethnic beauty market, the needs of this varied consumer demographic are yet to be fully met.
Dec 6th, 2010
Barry Alford and Jefferson Hoffman, Founders, Alford & Hoff, Inc.
Skin Care Brand Focuses on Male Luxury Consumers
Profile: Barry Alford and Jefferson Hoffman, Founders, Alford & Hoff, Inc.,
Nov 14th, 2008
Olay realized that little room is available at point-of-purchase to explain to women the features and benefits of its products and wanted to take a proactive role in helping women with a customized routine suited to their needs.
Marketing Matters: Professional Skin Care Comes Home
Brand marketers in the personal care segment expand clinical and salon experiences to the home for mass appeal.
Aug 5th, 2008
cocokind’s products are all priced below $25 dollars, including its new resurfacing sleeping mask ($22).
“Everyone Wants a Clean Story”: cocokind’s Skin Care Mission
Clean beauty brand leader Priscilla Tsai is leveraging her background in finance and a clean beauty mission to grow her brand on a national scale, while giving back to female entrepreneurs.
Nov 21st, 2019
Natura Acquires Majority Stake in Australian Skin Care Company
Brazilian beauty companies are reaching for a greater global grasp, as well as looking to identify the needs and opportunities at home to obtain a greater market share.
Feb 6th, 2013
Plant Stem Cells: The Next Generation in Skin Care Technology
Plant stem cell technology can deliver antioxidant, anti-inflammatory and sebum-regulating activity to consumers.
Nov 15th, 2012
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