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Section: Brands & Products > Hair Care

In early 2020, influencer Mindy McKnight, in partnership with Maesa Group, launched the Hairitage hair care line online and in-store at Walmart, focusing on the core principles of accessibility, safety, efficacy and inclusion.

[interview] Mindy McKnight on Hairitage's New Hair Tools, Accessories & More

McKnight explains that the brand is inspired by the diverse hair textures and needs of her six children, who figure prominently in her social feeds.

Kristin Ess Hair is expanding its line of salon quality hair care and styling products with its Softening Collection specifically focused on softening and smoothing.

Target Expands Hair Care Offerings with SadieB and Kristin Ess

SadieB has made its retail debut at Target, meanwhile Kristin Ess has launched a hair collection exclusively at the retailer.

Beauty and Healthcare in the Convergence Zone

Euromonitor International looks at how new product development is steadily becoming ever more concentrated on the capability of addressing topical health conditions.

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The 2017 CEW Beauty Insider Award Winners

"The winners of the CEW Beauty Insider Awards are selected by industry experts, giving consumers a ‘seal of approval’ they can trust for making purchase decisions.”

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The Dangers of Mixing Beauty and Politics

While it is important to consumers that beauty brands are vocal about their values, the current political climate is anything but calm. Companies need to be conscious of how they are portraying these brands.

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Pinterest Unveils Emerging Beauty Trends for 2018

According to Pinterest, in 2017, the number of beauty pinners reached a whopping 48 million and beauty pins saw a 75% year over year increase.

Euromonitor Infographic Tracks Beauty Industry Growth Trends

Euromonitor shows how the growth in emerging markets in the beauty industry is pushing global beauty trends.

CEW(UK) Demo Night Showcases Beauty Industry Trends

Attendees were able to sample nominated awards, as well as experience relaxation and other types of beauty treatments.

Natural Beauty Dominance Still Up for Grabs

Despite the natural beauty and personal care market seeing a CAGR of 11.3% over the last five years and being projected to post an increase of 9.2% to reach $46 billion in 2018, no one beauty brand has a global dominance of the category.

Odele Beauty is launching at 1,300 Ulta Beauty locations and online.

Ulta Beauty Adds Odele, Supergoop!, Ardell Lashes

From SPF-forward beauty care to sweat-proof lashes, the retailer is adding unique SKUs to its stores and website.

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JD Beauty Announces Merger with Goody Products

JD Beauty’s brands include WetBrush, Bio Ionic hair styling tools and Ouidad hair care. The combined businesses will create a multi-brand, diversified hair care, accessory, liquid and tool company.

“NeoTech Beauty is an answer to two major global consumer trends that our IMCD team has analyzed: Sustainability, and technology and science,' said Anne-Sophie Gardes, EMEA technical director at IMCD Beauty & Personal Care.

IMCD Unveils 6 NeoTech Beauty Concepts

“NeoTech Beauty is an answer to two major global consumer trends that our IMCD team has analyzed: sustainability, and technology and science," said Anne-Sophie Gardes, EMEA technical director at IMCD Beauty & Personal Care.

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3 Growing Beauty Trends During COVID

The new trends are related to hair, face and mask wearing.

Clean ingredients and sustainable packaging take center stage in Paul Mitchell's Clean Beauty range.

Paul Mitchell Launches Clean Beauty Collection

Featuring organic ingredients, sustainable and recyclable packaging, and green production and farming, the range taps into the conscious beauty movement.

“Over the last few months, there have been drastic changes in consumer interest within each beauty category.'

What's Trending in Beauty: May 2020

“Over the last few months, there have been drastic changes in consumer interest within each beauty category. For the first time, we are starting to see consistency. We have finally reached the new normal.”

New Beauty Opportunities on the Horizon

Areas of ethnic beauty product development, beauty devices, and fashion and other non-beauty brand partnerships are where beauty brands need to look to make revenue gains, according to Euromonitor.

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3 Fast-growing Beauty Trends Decoded

After collecting more than 10 billion beauty data signals, Spate broke down three fast-growing beauty trends: soap brows, turmeric and hair serums.

The Beauty Boom for All Women

As women continue to struggle to find themselves inherently beautiful, Mintel finds more of them are seeking images and information about “real women” as part of beauty marketing.

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