Search Global Cosmetic Industry: Page 17

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Type: Article

Section: Brands & Products > Color Cosmetics

For Tarte’s 10-year anniversary in 2010, CEO Maureen Kelly turned to celebrity and runway makeup artist Tina Turnbow, left, for her fashion expertise before launching the Flower Child Limited Edition Collection.

The Perfect Marriage

Collaborating with a celebrity makeup artist allows brand further insight into the fashion industry and deeper connections with consumers.

The VS450 is X-Rite's response to customers in the cosmetics industry that are looking for lab-to-production solutions.

Measuring the Shimmer; Sparkle of 21st Century Cosmetics for Measurable Returns

First impressions make a statement about your product. X-Rite Incorporated's color-matching instruments allow brand owners to bring new products to market quickly and translate the color of anything that inspires them and their products.

Sheer Delight

Spring has sprung, along with a range of new cosmetic colors. Knowing what hues are hot, as well as why, offers vital information on the consumer mind-set.

GCI1004_Matthews

Linking Fashion and Beauty

Fashion and beauty have always been inextricably linked, one influencing the other. A look at changes in the past 20 years helps illuminate the horizon.

Licensing in Color: Movie-inspired Makeup

Makeup brand owners have embraced movies and tapped into their blockbuster potential, and as movies become increasingly more graphic-rich and intensely pigmented, it’s natural to see movie colors acquire a life in paint pots, eye shadows and lipsticks.

Euromonitor International Report: A Shift in Focus

Looking beyond the obvious in color cosmetics, Euromonitor International examines which categories and markets are holding up best, how niche trends are developing and predicts where future growth is likely to come from.

Sun-Kissed-Eyes

The Sun-kissed Look and Other Color Trends

Interpreting fashion and wider color trends into beauty products is both an art and a science, and the use of a broad range of effect pigment technologies involves the convergence of art and science. The successful creation and application of special effect pigments can be a powerful marketing tool to help create new looks for consumer products.

DermaQuest’s DermaMinerals features dermaxyl peptide to minimize the appearance of fine lines, and reflective and light-scattering mica-wrapped cotton fibers and boron nitride to help restore the skin’s luminosity.

Healthy, Colorful Beauty

Dual-purpose makeup is the confluence of trends in both color and skin care.

The Brilliance of Autumn

A bold flash of color is something many people are looking for these days, and they aren’t being let down in the realm of makeup. The hues for eyes, lips, cheeks and skin this fall are offering a much-needed jolt of energy, blending well thought-out basics with smart swaths of red, blue, purple, green, pink, orange and yellow.

Facing Challenges, Russian Beauty Maintains Potential

Despite a recent slowdown in growth, the Russian market has demonstrated its long-term potential.

Save the Dates for Beyond Beauty Paris

Beyond Beauty Paris 2009, Paris-Porte de Versailles, From Sunday, September 13 to Wednesday, September 16. Register now to get a free entry!

Corey Huggins: Driven to Beat the Odds

Rebranding. An argument could be easily made against it that would almost assuredly utilize the term “economic downturn,” calling into direct question the unfavorable odds of taking a brand with an established consumer base and relaunching its image and message with a sure measure of success. Yet, odds be damned, this is precisely what Corey Huggins, brand manager for Black Opal.

Luxury, specialty and mass beauty brands all know packaging’s power to project an identity and move product through the till.

Packaging is Critical to Brand Identity

Luxury, specialty and mass beauty brands all know packaging’s power to project an identity and move product through the till.

Markets Drive Color Cosmetics Growth

Euromonitor International projects slow growth for color cosmetics. Continued success lies in innovation and expansion.

BlackUp recently launched a collection of high-pigmented lipsticks, rich in natural active ingredients, in a redesigned package.

Ethnic Cosmetics Fit New Beauty Paradigm

Global multiethnic culture has driven the beauty business to reach out with product and marketing innovations.

Gail Boye

Inspiration is All Around

From floor tiles to flip phones, Gail Boye finds new product ideas in everyday objects for Avon’s Mark brand.

Live from New York: Fragrance Online Presence Expands

As Firmenich launches a mobile version of its OsMoz Web site for the new iPhone 3G, fragrance industry professionals and marketers join in a panel to discuss the importance of generating Web buzz for consumers.

Fashion Group Talks Trends

2009 promises classic colors and looks in both cosmetics and fashion.

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