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Skin Care
Beauty’s DIY Self-care Revolution
Consumers are literally taking matters into their own hands as a result of the pandemic.
Sun Care
When SPF Becomes a Lifestyle
Sun Care
Beyond Hybrids: the New Era of Skin-Care-First Makeup
Color Cosmetics
SummerTok's Hottest Beauty Trends Include SPF Glow-Ups, TikTok-Famous Eyebrows and Skin-Loving Makeup Magic
Brands that tap into seasonal and longer-term consumer engagement can gain ground on even the most entrenched establishments.
Color Cosmetics
Naked Innovation
The rise of the “no-makeup” makeup trend and what it means for product developers.
Color Cosmetics
Color Cosmetics at a Crossroads: the Categories and Strategies Set to Restart Growth
Industry innovators are exploring new ways to bring energy back to the makeup aisle.