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175 Results
Type: Article
Packaging
The First Evolution of the Makeup Brush
A new collaboration between Taiki and Artis gives the beauty industry exceptional new makeup brush options.
News
Different Shades: The Technology to Try Makeup Virtually
Technology is coming to the rescue with a number of apps designed to show the user how they appear in certain makeup, without the work of applying any.
Color Cosmetics
Fandom Fanfare: Pop Culture Makeup Collections Enchant Consumers
Pop culture, movie, book and fairytale makeup collections have been popping up left and right over the past several years. And beauty consumers cannot get enough.
Color Cosmetics
[special report] US Prestige Makeup Sales 2017-2018
Market growth, top-performing brands and categories, trending ingredients and more.
Color Cosmetics
Why Consumers Value Shade Fidelity for their Makeup
In the era of personalization and multi-ethnic cosmetics, makeup users expect beauty brands to create the perfect shade that matches their unique complexion. One key aspect of the user experience is shade fidelity.
News
Survey: How Millennials Purchase Makeup in the Digital Age
The power of influencers, the enduring appeal of brick-and-mortar shopping and the importance of tutorials.
Skin Care
2022 Skin Care & Makeup: A Mid-Year Check In
4,700 U.S. beauty consumers share their behaviors so far for 2022.
Color Cosmetics
Beauty Gets Personal—Part 2 of 3: Makeup
What drives consumer interest and engagement with personalized makeup and color cosmetics, and what does that means for brands, retailers, marketing managers and more?
Color Cosmetics
Beauty 2017-2018, Part 4: The Makeup Money Machine
Some makeup categories grew by as much as 18-34% in 2016, while face, lip and eye products rose by 13%, 13% and 12%, respectively, per NPD data.
Color Cosmetics
Don’t Sacrifice the Quality of Your MakeUp Brush
Many brands are transitioning from natural hair to animal-free fiber for makeup brushes, but not all fibers are the same. In order to provide the consumer with the best application experience, the quality of the fiber matters as well as how the brush performs.
Digital/E-commerce
From Warehouse to Makeup Bag: How Fulfillment Builds Customer Loyalty
A new industry audit by 3PL provider Shipfusion Inc. reveals significant fulfillment challenges facing direct-to-consumer (DTC) beauty brands.
Consumers & Markets
Trending: Luxury Beauty, Propolis Toner, Ahsoka Makeup and More
Our weekly Consumer Pulse on the socials uncovers insights in cosmetic-related web searches. Trending now: Megan Fox no makeup, Ahsoka Indian makeup, luxury beauty products, propolis toner, pink goth makeup, corn row braid editorials and white lip gloss.
Consumers & Markets
The Symbiotic World of Beauty Dupes: Fragrance, Makeup & Beyond
Beauty dupes expand routines, inspire category engagement and help higher-priced brands distinguish themselves.
Color Cosmetics
FGI: Milk Makeup and Becca Cosmetics Burn the Beauty Playbook
Fashion Group International recently hosted a panel comprising legacy players (YSL Beaute and Macy's) and beauty upstarts (Milk and Becca), revealing contrasting strategies for growth and consumer engagement.
Color Cosmetics
Estèe Lauder and YouCam Makeup: A More Experiential Retail Platform
We caught up with both Alice H. Chang, CEO of Perfect Corp.and a spokesperson from Estèe Lauder to find out more about why brands and physical retailers are leveraging this technology and how marketers can take advantage of AR beauty looks.
Event Coverage
5 Trends CEW Beauty Finalists Revealed
While the winners created plenty of excitement, the vast assortment of CEW Beauty Award finalists unveiled innovations in masks, serums, cruelty-free beauty and more.
Packaging
Eastman Teams With Designer Marc Rosen to Develop Makeup Packaging for the Future
Drawing inspiration from the past, packaging designer Marc Rosen teamed with Eastman Chemical Company and six international packaging suppliers/manufacturers to create a futuristic collection of makeup packaging—The Art of Clarity collection, unveiled at Luxe Pack Monaco 2010.
Consumers & Markets
9 Trends in Beauty: AI Perfume, Turmeric Face Scrub, Swiss Beauty Makeup Base and More
C&T's "Consumer Pulse" series on the socials highlights the latest emerging searches/hashtags related to cosmetics. Here, we expand on those themes. This edition includes: Swiss Beauty Makeup Base, AI perfume, rosemary shampoo, turmeric face scrub, etc.
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