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168 Results
Type: Article
Packaging
Sustainable Innovation
Consumers are increasingly interested in their personal impact on the environment, and are demanding more from brand owners and their packaging choices.
Bottles
Beauty & Personal Care Packaging Trend Tracker: January 2024
Here, we round up the latest key trends, including refillable formats, a focus on ergonomics and upgraded manufacturing resources.
Packaging
The Simple Story of Wonderfully Complex Color Packaging
Innovation and attention to detail fuels the color cosmetics market, but without a combination of creativity and consumer insight, truly innovative packaging and products are impossible to design and develop.
News
Live From New York: HBA Addresses Industry Trends
Speakers address well-being, advances in science, antiaging trends, prestige packaging and more.
Packaging
Without Compromise: The Intricacies and Innovations of Color Cosmetic Packaging
Typically far more complex than skin care or hair care packaging, quality color cosmetic packaging merges a range of moving pieces, inspirations, partners, colors, shapes, materials and more.
Color Cosmetics
Color Correct
Bold and bright, soft and sweet, mismatched and perfectly paired—to the consumer, color stands for personalization, and they want it their way.
News
Social Outbound Engagement and the Beauty Industry
With consumers ever more likely to include social media as a tool for their product purchasing decisions, beauty brands need to evolve from simply maintaining a social media presence to fostering dialogue. Social outbound engagement provides a new opportunity for beauty brands to achieve the classic marketing goals of greater awareness, sales and customer loyalty with strong ROI.
Retail
Paths to Purchase
With so many options and consumer preferences to factor, the brands that market through every channel will have a competitive advantage.
Regulatory
Top 10 Topics Affecting Cosmetics and Personal Care Products Regulation and Litigation in 2020
Customers looking to refresh in the new year are pushing for clean and personalized skin care. In addition, companies are blazing new trends by using cannabidiol (CBD), influencers and artificial intelligence to expand their consumer base.
Bath & Body
Active Beauty’s Next Phase
Celebs, social media, inclusive concepts and leading-edge claims bolster the wellness-inspired body care trend.
Article sponsored by
Pilot Chemical Company
Launches & Claims
The Future of Big Data and Beauty: Data Driven Beauty
Are brands drowning in disparate seas of data? How might we develop, test and integrate consumer insights from/in the digital world? Do the strategies differ for mass and luxury, or by industry? What advantages do digital platforms offer in reaching consumers, testing concepts, and micro-targeting the approach to consumers? How does this impact brand perceptions, speed-to-market, or our understanding of markets?
Launches & Claims
Future-forward Sustainable Beauty Ingredients: What's Next?
New innovation is merging performance and eco-friendly credentials to generate consumer-winning claims across categories.
Packaging
Engaging Innovation in Beauty Packaging
Insights on new innovations from beauty packagers, as well as where they seek out—and find—their inspirations.
Event Coverage
GCI Reports From HBA
Reports from the from the 16th HBA Annual Trade Show and Educational Conference, September 9-11, and from the Fragrance Business conference will be updated throughout the week...
News
The Beauty 2020-2030 Forecast
What 2019’s results tell us about the next decade in beauty. In this report: skin care, makeup, hair care and fragrance.
Article sponsored by
Bio-Botanica Inc.
Brick and Mortar
Exclusive: Bluemercury and the Power of "Hyper"
Barry Beck, COO and cofounder of Bluemercury, on the importance of hypercustomization and hyperpersonalization, as well as the future of the beauty retailer and its evolving clientele.
Event Coverage
Live From New York
Color Cosmetics
7 Top Makeup Growth Sectors for 2025
A close read of recent consumer data reveals areas of opportunity to tap growth in the color cosmetic sector.
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