
On June 20-22, 2017, in-cosmetics Korea will return to Seoul, Korea. The country has seen a 44% increase in cosmetic exports (you know, K-beauty, maybe you’ve heard of it?) from 2015 to 2016, so it goes without saying that the region may know a thing or two about mega trends and what beauty consumers are craving.
At this year’s event, speakers will share insights with attendees regarding these trends, including:
- Premiumization––one of the biggest trends to sweep the Asian beauty scene as of late
- Key personal care trends set to impact the Asia-Pacific region over the next few years: sustainability, naturals, anti-pollution cosmetics, the growth of innovation labs, what’s next for K-beauty, the digital vs. offline shopping experience, new touchpoint opportunities and boutique beauty brands
- Hair care and styling product and what they should contain and claim
- The global fragrance market
- A look at makeup colors and textures for spring/summer 2018
- Asia’s vast mobile market and the opportunities it has for cosmetic brands
- A new whitening agent employing 3D reconstructed skin model
- Key personal care ingredients
For more information please visit www.korea.in-cosmetics.com