Cierra Sherwin has been appointed chief product and marketing officer at Dermaflash, the inventor of at-home dermaplaning, the company announced.
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Sherwin will oversee Dermaflash's increasing innovation pipeline as the company expands its portfolio in clean, high performance skin care and med spa quality devices to use at home.
An accomplished beauty industry executive, Sherwin brings over 13 years of experience launching and supporting marketing initiatives for skin care and makeup brands such as Victoria Beckham Beauty and Glossier.
“I am so excited to have Cierra join my team," said Dara Levy, CEO and founder of Dermaflash. "Dermaflash has become the ‘must have’ tool for celebrities and real women alike looking for next level skin care solutions. We have experienced exponential growth over the past year as consumers search for meaningful spa quality results to use in the safety and comfort of their own homes. We have worked diligently over the past 5 years to create a suite of devices that create an incredibly receptive canvas for skin care. Now we are ready to paint! Enter Cierra... together we will round out our portfolio by creating powerful new skin care innovations that will enhance our already proven skin changing results during and in-between the use of our devices.”