KVD Beauty has named makeup artist Nikki Wolff as global director of artistry. Wolff will consult on new product development and innovation and serve as a lead artist on KVD Beauty's branded campaigns and marketing efforts.
Wolff will serve as part of the Global Veritas Artistry team, which include @FannyMaurer from France, @ChristianSchild from Germany, @TheSandraSaenz from the United States and @AnthonyHNguyenMakeup, also from the United States.
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Wolff has previously worked with notable celebrities such as Dua Lipa, Rosie Huntington-Whiteley, Yara Shahida and Kendall Jenner, and has amassed more than 1.7 million followers on Instagram.
"KVD Beauty continues to amaze me with their innovation of high quality and high-performance makeup, truly representing next-level artistry," said Wolff. "As a member of the makeup artist community, I've always counted on the brand to deliver versatile products that have aided me in editorial shoots, red carpets and more. Being a great makeup artist is all about experimentation and practice and their products give me the creative freedom to do so. I'm so honored to be taking on the role as global director of artistry at KVD Beauty and I am excited to work together on new product launches and overall, be a part of their legacy in the makeup industry."
"We're so thrilled to be collaborating with Nikki Wolff and welcome her to the KVD Beauty team," said Tara Loftis, global vice president of marketing and public relations for Kendo Brands. "We have been following her career since the very beginning and have been in constant awe at the influence she has had–she's become an Instagram celebrity in her own right! Her vision and commitment for the craft aligns seamlessly with the brand. We are excited for her involvement in the product development process as KVD Beauty continues to deliver tattoo-inspired makeup to consumers."