Chanel Launches Lipscanner AI App

Feb 24th, 2021
Hannah Fink
Photo: Chanel Lipscanner App.
Photo: Chanel Lipscanner App.

Chanel has announced the launch of Lipscanner, an app that can identify a color through the phone's camera and match it to a Chanel lip color, per Engadget. 

Related: Henkel Personalizes Hair Color with Choicify AI Consult

Lipscanner uses artificial intelligence (AI) to evaluate a photo and detect the color within it. The app recognizes faces and will focus on lips, or users can upload a photo of an object to get a color match.

The app also features a virtual try-on function to test out Chanel's lipstick shades. 

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