DJ Khaled and Endexx Corporation have debuted Blesswell, a CBD-infused men's grooming line. Blesswell features 100% U.S.-grown and -processed hemp in body, beard and face products.
Previously: For All CBD Hair Care Has Arrived
The eco-friendly, clean line of products features a variety of natural elixirs from beard oils, shaving creams, face cleansers and body washes among other nutrient-rich skin savers. All products are infused with 300 mg CBD.
In conjunction with the launch, Blesswell will release a three-part guided meditation series voiced by DJ Khaled. The guided meditation will center around his mantra to live well, love well and "bless well."
One part of the series will be available to stream across supporting platforms, while the full series will only be available as a gift with purchase on the Blesswell website.
Products in the Blesswell collection include:
- Blue Charcoal Face Mask
- Conditioning Beard Oil
- Daily Moisturizer
- Facial Cleaning Scrub
- Lathering Body Wash
- Ultimate Shave Cream
DJ Khaled said, "Aside from love and family, health and wellness are our greatest blessings. That's the key. Reflecting on my quest to a better mind and body, I found my daily habits to have the most impact on my overall outlook of life. I created Blesswell to provide men with an at-home CBD grooming solution that allows them to put their game face on, build their confidence and get their mind in the right zone."
Todd Davis, CEO of Endexx Corporation, said, "We are elated to be partnering with the multi-hyphenate powerhouse that is DJ Khaled. Creating these unique, premium products with someone of his caliber has been monumental for the Endexx Corporation brand. His passion for the category started with his personal and professional journey in the wellness realm and he has since become someone people look up to for personal care advice and expertise."
