Luxasia Deal Will Expand Puig in Souteast Asia

Puig will help Granado grow internationally.
Puig will help Granado grow internationally.

Puig has established a joint venture with Luxasia in order to expand its brand in Southeast Asia. Luxasia, which recently updated its succession plan, previously entered a similar agreement with Elizabeth Arden.

The news follows Puig's acquisitions of Granado and EB Florals.

 

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