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Vatarie Cosmetics' Vegan Lipstick

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Vatarie Cosmetics has 12 shades of its vegan lipstick

Vatarie Cosmetics has 12 shades of its vegan lipstick

Founder and CEO of Vatarie Cosmetics, Leticia Williams, created the brand based around the idea that you can amp up any outfit with lipstick. 

Further reading: Pinterest Adds New Lipstick Shades to Try-on Feature

After three-and-a-half years in the making, Vatarie launched its Velvet Liquid Lipsticks.The products are vegan and cruelty-free.

There are currently 12 shades of the lipsticks:

  • Exotic
  • Blood Money
  • Crystal
  • Kiss Me
  • Innocent
  • Wife ME
  • Flirt
  • Seduce
  • Cashmere
  • Plush
  • Spoiled Rotten
  • Conceited

 The website reads in part, "One popping lip can change your regular jeans and T-shirt routine into a glamorous look."

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