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Sun Care
When SPF Becomes a Lifestyle
Bottles
The Next Generation of Beauty Packaging: Designing for Gens Z and Alpha
The companies that thrive will be those that treat packaging as a strategic business asset rather than simply a container.
Hair Care
Hair Care’s Next Move: Gray, Sensory and Climate-Ready
Hair Care
Hair Care Splits in Two: Value Wins at Mass, Treatments Take Off in Prestige
From value-packed basics to $120 longevity serums, hair care is rewriting the rules.
Skin Care
Asia’s Beauty Blueprint: 10 Innovation Trends
From China’s biotech and Korea’s consumer creativity to Japan’s precision science, the Asian beauty ecosystem is reshaping cosmetic breakthroughs.
Hair Care
Briogeo Founder Launches New Hair Care Brand, Soulstice
Bath & Body
Customer Love Isn’t Enough. This is What Investor Simran Suri Really Wants in Beauty.
Frank insights into improving investor decks, improving elevator pitches, the most overhyped and underestimated beauty concepts, and more.
News
Innersense Expands with its Overnight Repair Serum
Innersense launches The Overnight Repair Serum, bringing a targeted, restorative approach to damaged hair, turning a simple nighttime ritual into an opportunity to nourish, repair, and protect strands.
Hair Care
Olaplex Shape Set Hairspray Eliminates the Hold vs. Hair Health Tradeoff
Hair Care
amika Bridges the Gap Between Color Services and Color Care
Celebrity stylist Laura Rugetti and amikas Chief Marketing Officer Nilofer Vahora unpack how The Protector Collection is shifting the conversation around color protection.
Hair Care
Climate-Adaptive Hair Care Brand The Potion Studio Announces Retail Expansion Into Ulta Beauty
New Retail Partnership Brings Ulta Beauty's First Black- and MiddleEastern-Owned Brand, Expanding Access to Luxury Hair Care for Multi-Ethnic, Clean-Conscious Beauty Enthusiasts
Consumers & Markets
Beauty’s D&I Progresses on the Shelf, Retreats in the C-Suite
Formal diversity and inclusion (D&I) strategies, budgets and targets have collapsed since 2023. Inevitably, what isn't measured doesn't grow.
Color Cosmetics
Estée Lauder’s Fiscal 2026 Results: Fragrance Leads a Broader Beauty Recovery
"Our One ELC operating model is increasingly enabling the entire organization to move at speed and with discipline.”
Bath & Body
From Weight Loss to Whole-Person Beauty
As the definition of successful obesity treatment expands, a transformation-care market may emerge across pharma, beauty and consumer health.
Hair Care
Living Proof Takes Dry Shampoo Out of the Aerosol Era
Instead of masking oil with powder, Living Proof is positioning the product as a lightweight cleansing treatment for the hair and scalp.
Hair Care
Jupiter’s Ulta Move Signals Scalp Care’s Mainstream Moment
Jupiter’s move into Ulta also gives the category greater visibility among mainstream beauty shoppers.
Color Cosmetics
e.l.f. Is Still Growing Fast—But the Growth Engine Is Changing
If e.l.f. can sustain that trajectory while converting its broader portfolio into operating leverage, the company will have moved into a new phase.
Hair Care
Nutrire Takes Scalp-First Hair Wellness to Ulta Beauty
Ulta Beauty is framing the partnership around personalization and specialized hair care.
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