Search Global Cosmetic Industry: Page 30

1,202 Results

Section: Retail > Digital/E-commerce

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Amazon Takes on 'Wrap Rage' with Frustration-free Packaging

Amazon will work with manufacturers to box products in Certified Frustration-free Packaging, which is meant to reduce the overall amount of packing materials used.

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How Consumers' E-commerce Purchasing Habits are Evolving

A closer look at the online shopping habits of Generation Z, millennials and baby boomers.

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A Closer Look at Amazon's Counterfeit Cosmetics Problem

Brands such as Olay, e.l.f. and L'Oréal reportedly have a review citing inauthenticity on approximately 75% of ASINs.

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Inside Winky Lux’s Instagrammable Store Experiences

Product-themed installations create a unique physical retail footprint for the social media age.

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How Brand Owners Can Fight Fake Beauty Products

In 2016, Estée Lauder alone seized more than 2.6 million products, and a single 2017 raid in Zheijang, China found retailers with inventories totaling $120 million.

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Influencer Fraud is Affecting More Brands Than You Think

As the beauty industry transitions into a new era of transparency, deceitful practices in marketing may be mamcausing more obvious harm than good.

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Foundation Reviews Outperform All Other Product Reviews on YouTube

"With this information beauty marketers can make more informed decisions about how to optimize their brand video and influencer strategy."

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Tribe Dynamics Names the Beauty Brands with the Most Earned Media Value

Brands can reportedly use EMV as a way to allow for benchmarking across marketing activities and across brands.

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[video] Friend Requested: L’Oréal, ModiFace Team Up with Facebook

The long-term collaboration will give users augmented reality-powered try-on experiences from leading beauty brands including Maybelline, L’Oréal Paris and NYX Professional Makeup.

Feelunique is expanding brands' reach in China, the United States, United Kingdom and elsewhere.

Feelunique’s Cross-Border Beauty Strategy

How Feelunique is helping up-and-coming brands expand their reach in the US, UK, Chinese and other global markets.

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The Power of Asian-American Social Influencers

"If brands and advertisers can successfully form relationships with these influencers, they have the opportunity to get their brands in front of millions of devoted followers."

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[video] Alibaba, innisfree Partner for New Retail Store

The innisfree x Tmall new retail store is Alibaba’s first powered in-store experience with a beauty brand. Features include a smart skin analyzer, magic mirror and cosmetics sample vending machine.

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Beauty Bay Adds Buy Now, Pay Later Option

Through Klarna, shoppers may pay for their purchases within 30 days after their order has shipped.

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Tomorrow's Leaf Launches in Nashville with SkinSanity

SkinSanity includes the prebiotic Clear Skin System, Youth Restore and Essentials Systems.

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Why Agent Inc. is Being Called 'The Uber of the Modeling Industry'

After becoming aware of the challenges that modeling industry professionals often face, including late pay and sexual misconduct, CEO Mark Willingham wanted to create a way to empower models.

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Byrdie and Amazon Team Up for Beauty Lab Pop-Up

Guests will have the opportunity to test out Byrdie editors’ favorite summer products, take home product samples and attend master classes taught by industry experts.

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Amazon Sees Record-Breaking Prime Day

Sales surpassed those of Cyber Monday, Black Friday and the previous Prime Day when comparing 36-hour periods.

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GMDC Partners with Sampler for New Retail Initiative

"The Retail Tomorrow Trendsetter Panel is a unique opportunity to give our retailers access to quick consumer feedback on products they're looking to list. With Sampler, our members will be able to give consumers the power to define what will be in the stores they visit."

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