Search Global Cosmetic Industry: Page 5

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Type: Article
Beauty Sales Post Greatest Growth in Volume Terms in Five Years
Dynamism in toothpaste, hair care and perfume segments help volume growth; performance of direct sellers slips.
Mar 2nd, 2012
It's All About Me
As more and more consumer data on shopping habits and product preferences is available to beauty brands, the marketing to those consumers needs to becomes more personalized in order to maintain strong relationships.
Oct 31st, 2013
Bite Beauty opened a Lip Lab in Las Vegas in 2020, offering personalized experiences and products for consumers.
Personalized Beauty: What the Data Tells Us
Surfacing consumer needs in real time.
Nov 23rd, 2020
Hotel sampling programs can help bring eyes to a brand at the point of use, one of the most direct (read: low cost, high value) paths to engaging a consumer. More than that, a sampling program introduces hotel visitors to your line of products, whether it’s skin care, hair care, body care, etc.
Hotel Amenity Strategies for Beauty Brand Growth
Sampling programs represent a low-cost, low-barrier-to-entry, high-return secret weapon for savvy beauty marketers.
Jan 2nd, 2024
CEW's October 2012 'Beauty Retail Evolution: Connecting With Today’s Consumers' event featured (from left) Chance Wales, director, category leader, U.S. health and beauty, Amazon.com; Shannon Curtin, divisional vice president and general merchandising manager, beauty and personal care, Walgreens; and Karen Grant, vice president and global beauty industry analyst, The NPD Group.
CEW Presents Retail Revolution—Connecting with Today's Consumers
From the digital realm to brick-and-mortar locations, beauty retail is changing, and the panelists at this CEW Women & Men in Beauty Series event discussed how different outlets are addressing the changes.
Nov 2nd, 2012
Left to right, James Russo, senior VP, global insights, Nielsen; Karen Grant, global beauty industry analyst, The NPD Group; and Marshall Cohen, chief industry analyst, The NPD Group.
CEW and The NPD Group Forecast and Assess
Cosmetic Executive Women and The NPD Group partnered for the third consecutive year to share the 2014 Beauty Industry Review and 2015 Forecast. The presentation captures the trends and tendencies of today’s lifestyle consumer.
Feb 16th, 2015
Indian Spas
Rising consumer aspirations and market-savvy manufacturers are stimulating both the Indian spa market and potential for sales outside the country.
Aug 8th, 2008
Twenty-one percent of girls and 12% of boys expressed interest in beauty/personal care before they were 7 years old. While this may seem shocking compared to past generations, it shouldn’t come as a surprise.
Gen Z’s & Alpha’s Parents Tell All on their Kids’ Beauty Obsessions
A new survey delves into the early onset of product interest, the role of social media, parents’ expectations and more.
Oct 1st, 2024
Her 2015 Beauty Wish List (and the Brands that Rocked Her World in 2014)
A look at the products and brands that made the biggest impact in her world in 2014 and how they are shaping her current desires.
Feb 3rd, 2015
Shoppers who receive personalized marketing efforts will spend more, shop more frequently and be more loyal to their beauty brands.
Selling Lipstick to Your Dad
The pitfalls of one-size-fits-all marketing.
Sep 6th, 2016
Sheer Delight
Spring has sprung, along with a range of new cosmetic colors. Knowing what hues are hot, as well as why, offers vital information on the consumer mind-set.
May 4th, 2010
Retail Engagement
In today’s retail environment, brands must engage consumers with multi-message branding and in-store marketing technology.
Aug 8th, 2008
The New Fragrance Mecca: Africa/Middle East
Multinational fragrance manufacturers and retailers are increasing their presence in one of the fastest-growing regions in the world for fragrances. Africa and the Middle East are set to drive growth in the world market.
Oct 3rd, 2008
Gen Z and millennials are, no surprise, the most likely shoppers to have purchased from a digital-native brand.
Beauty 2018-2020: Don’t Fear the Disruption
How industry growth is playing out across makeup, skin care, hair care and fragrance, as reported during the CEW's “State of the Beauty Industry Report 2018-2019."
Feb 8th, 2019
Factors of Skin Aging
The process of skin aging is complex and multifactorial, as structural, functional and aesthetic changes factor in, and several distinct biological processes may occur concurrently.
Jul 10th, 2013
Sun Care Radiates Untapped Success
Despite considerable growth over the past five years, sun care remains one of the smallest sectors within the cosmetics and toiletries industry. Although it appears that messages of the dangers of sun exposure are getting through to the consumer, there remains untapped potential for growth.
Oct 3rd, 2008
Reshape425
10 Things Reshaping Beauty’s Future
From Gen Z to omnichannel shopping to value-driven consumption, the beauty industry is in the process of a significant reboot.
Nov 9th, 2017
Polla4252
Optimizing Your Distribution Strategy in Fast-changing Times
How to determine the best way to get your brand in the consumer’s hands.
Oct 9th, 2017
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