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77 Results
Type: Article
Section: Brands & Products
Color Cosmetics
Case Study: Curating for the Holidays—Tarte’s 2011 Holiday Collection
See the development of the beauty brand’s special holiday creations for 2011, including insides looks at inspiration, packaging and product development.
Fragrance/Home
Holiday Fragrance Mania
A seasoned perfumer senses that success now comes as twists, flankers and limited editions rather than truly new fragrances.
News
6 Pandemic-era Holiday Beauty Marketing Realities
The entirety of Q4 2021 is being treated as a holiday shopping season due to supply chain challenges.
Color Cosmetics
Beauty Holiday 2020-2021
How tentpole dates might fare amid a pandemic; plus: emerging opportunities for new shopping occasions.
Fragrance/Home
Scent Sleuth: Holiday Fragrance Mania
Packaging
Case Study: Adjusting for the Holidays
Seasonal marketing can complicate things for even well-researched, targeted and received brands. Solutions are there after careful consideration of options and cost assessments.
Color Cosmetics
Year-end Prestige Beauty Sales Preview
Consumers flocked towards natural brands, toners and clarifiers, and false eyelashes; less so lip color and candles, per a report from The NPD Group. The group also provided a sneak peek into the holiday 2018 market.
News
Starting Point: Beauty, Risk and Rugby
As I sat drafting this column in the lobby of a Paris hotel in late September, a 1940s rendition of the U.S. holiday favorite “Jingle Bells” suddenly dashed out of the speakers with the energy of a team of horses. My first thought was the French are really getting a jump on the season, but with green leaves still clinging to the trees, it was clear that something else was going on.
Packaging
Packaging and Consumer Connection
Perfume is an affordable luxury that expresses our emotions, a tale of dreams, sensitivity and powerful ambitions. A well-crafted perfume bottle stimulates a festivity of human emotions which can be awakened visually, bringing back old memories, like a summer holiday on an island or a melancholic rainy afternoon in the country, emotions which can be further stimulated and enhanced by the perfume through the sense of smell, giving a lasting impression.
Packaging
Thinking Packaging Effects for Better Brand Engagement
With the holiday season fast approaching, it's a good time to once again consider specialty packaging, and it's always a good time to create better brand engagement through packaging options such as specialty shapes and finishes.
Fragrance/Home
Decoding the Fragrance Boom, Part 1
Untangling the market drivers behind this surprisingly resilient category.
Skin Care
2022 Skin Care & Makeup: A Mid-Year Check In
4,700 U.S. beauty consumers share their behaviors so far for 2022.
Fragrance/Home
Fragrance & Well-being in the New Normal
Stress relief is driving a scent-centric wellness trend, and savvy suppliers are on board.
Bath & Body
Body Care’s Growth Trajectory
Unique innovations and consumer interest are driving acquisitions and retail expansion.
Skin Care
Breakout Brand—Boo-Boo Cover-Up
This month’s Breakout Brand from HBA blogger Mary J. Palmieri conceals while you heal.
Fragrance/Home
Case Study: Tru Blooms Chicago First Harvest
Tru Blooms Chicago is a first-of-its-kind fragrance initiative to transform the city’s green spaces into growing spaces, cultivating flowers that would be harvested and bottled into a limited edition perfume.
Fragrance/Home
Bell, Mintel Focus on Top Fragrance Trends to Look for in Beauty
At its 2013 Fragrance Workshop, Bell Flavors & Fragrances discussed a range of topics affecting fragrance in the beauty industry, as well as looked fragrance in candles and olfactive descriptions.
News
The State of Beauty 2020
As our review of the first half of 2020 has revealed, beauty’s resilience is directly tied to that of physical retail.
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