Consumers & Markets | Global Cosmetic Industry

Amid the review of the company, Kenvue has brought in Kirk Perry as interim CEO, succeeding Thibaut Mongon, who has also exited the company's board.

Will Kenvue Sell Beauty Brands?

The news follows reports that Coty is also exploring the sale of its prestige and consumer brands.

Celebrity's recent flaunting of their cosmetic treatments is potentially credited to the introduction of GLP-1 medications. Transformations suddenly became accessible, empowering and personalized. It introduced control over the way many wish to present themselves.

Perfect Is Out, Personal Is In: Celebrity Transparency Shaping Aesthetics—But Body Image Pressures Still Linger

Violette Serrat, founder of VIOLETTE_FR.

How Gen Z is Redefining Beauty Trends and Influencing the Cosmetic Industry

According to respondents, 35% of at-home users polish their nails on a weekly basis, with 27% polishing twice a month and 15% monthly (others polish less frequently).

Obsessed with Nail Care: A Timeless Consumer Beauty Favorite

Shoppers' favorite brands, habits and trends at home and in the salon.

SymFeel Quat Green®: 100% naturally derived alternative to polyquats

SymFeel Quat Green®: 100% naturally derived alternative to polyquats

SymFeel Quat Green® delivers well-known efficacy of Polyquaternium-7 and Polyquaternium-10 while embracing sustainability.

Fragrance and joy (which are often interconnected) are driving growth in beauty in 2025.

What's Driving Resilience in the 2025 Beauty Market? Joy and Scent.

Circana's new "Eat Play Love" report highlights a desire for comforting and "nourishing" beauty products that offer "mini moments of bliss," as the company puts it.

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Insider Insights: How Are Beauty Industry Leaders Navigating Tariff Uncertainty?

The beauty industry is adapting to shifting tariffs by reevaluating supply chains, sourcing strategies and product development, while prioritizing flexibility, innovation and maintaining product quality.

Rituals presented by those aged 7-18 featured sunscreen just 26.2% of the time, included an average of 6 products (average total cost: $168) and highlighted actives that can be irritating to young skin.

Too Young, Too Harsh: TikTok Beauty Routines Often Irritate Young Skin [New Data]

Ingredients such as AHA turned up multiple times, per the researchers, who also found that young influencers sometimes complained on-camera of burning sensations on their skin.

'Latinas in Beauty is a 501(c)(3) nonprofit dedicated to advancing Latina representation and equity across the beauty industry—from founders to C-suite professionals,' says Perez.

Latinas in Beauty: Advancing Equity and Representation in the Beauty Industry

"Despite spending over $12 billion in 2024 and outspending peers by 30% on beauty products, Latinas represent less than 1% of C-suite leadership in beauty and founders receive less than 0.04% in funding," Perez explains.

Is the fragrance boom over? Not even close. Though growth wasn't as robust as the peak, scent has continued to perform well, led by value-focused offerings.

US Consumers Embrace Beauty in Uncertain Q1 2025

Notably, all prestige beauty categories experienced growth in March, offering some silver lining for the sector.

Photo caption Tariffs are transforming global trade. Businesses must adapt to rising costs, shifting demand, and evolving competitive dynamics to stay resilient.

Tariffs and Their Impact on the Beauty Industry

Discover how rising tariffs are reshaping global trade and business strategies. Learn about cost impacts, demand shifts, and key strategies to navigate and thrive in an uncertain trade landscape.

Consumers remain aligned with clean beauty principles of transparency and safety. But they want stronger proof of efficacy and expert-backed recommendations.

Can Clean Brands Survive the Rise of Clinical Beauty?

While clinical brands focus on concrete claims, benefits and evidence, clean beauty has always struggled from a lack of universal definitions, per a new Circana analysis.

Influencer and doctor beauty brands are among the top prospects for investments in 2025.

The Next 12-18 Months in Beauty and Personal Care Transactions: a Critical Window for Action

With portfolio realignments accelerating and valuations resetting, the next 12 to 18 months present a critical window for action, per Kearney.

Coty is leaning into TikTok Shop, Amazon, fragrance and more as part of a fiscal 2026 turnaround strategy.

Amid Challenging Fiscal 2025, Coty Charts 2026 Turnaround with Innovation in Fragrances, Amazon and TikTok Sales

While the company expects a "healthier business improvement" in fiscal 2026, it has revised its guidance for fiscal 2025.