TBM Brand Lab has unveiled Chillist, a new range of lip and complexion formulations based on cannabidiol (CBD).
Related: Socati Launches CBD Development Division
The turnkey range offers brands a skin care-makeup fusion said to nourish and enhance skin while delivering color and natural, uniform finishes.
The collection includes four formulations:
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CBD Skin-Perfecting Jelly Cream: Said to provide a natural finish, even skin tone and minimize the appearance of pores.
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CBD Concealer: Corrects and highlights with medium coverage.
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CBD Lip Oil: Infused with pigment and plumping peptide.
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CBD Liquid Lipstick: Said to have high coverage and a transfer-proof, semi-matte finish.
All formulations are made in Italy and formulated with organic-certified, European-origin, THC-free cannabidiol extracted from the Cannabis sativa stem, seeds or leaves. All formulas can also be customized to brands’ desired shades and CBD dosage.
Ambra Orini, founding partner of The Beauty Makers and TBM Brand Lab said, “The fusion of makeup and skin care is long underway and has already spawned new generations of active makeup that both optimize skin and streamline beauty routines. The trend propels makeup into a more functional space, especially as consumers embrace more natural coverage, making CBD-based makeup an organic evolution of the category.”
Orini continued, “The range focuses on usage-benefit links for a real multi-use proposition. We wanted to capture some of the beloved uses of CBD, like calming, nourishing, anti-inflammatory, anti-redness and antioxidant protection to enhance product forms already linked to these benefits—for a concealer that visually works on top of the skin while improving the condition of the skin, for example.”
