Cherry Pick specializes in tracking engagement and "valuable expressions of intent to purchase beauty products" on social media. The company reportedly tracked engagement such as "I Want This!" and "Need!" and compiled "The Cherry on Top Beauty Report" for May 2019.
May 2019's Top 10 Color Cosmetics Brands
- ColourPop Cosmetics
- Anastasia Beverly Hills
- Benefit Cosmetics
- Fenty Beauty
- Jeffree Star Cosmetics
- Huda Beauty
- MAC
- Kylie Cosmetics
- Too Faced
- Urban Decay
Top Color Cosmetics Claims, Benefits and Ingredients
Blush
- Claim: Dermatologist-tested
- Benefit: Long-wearing
- Key ingredient: BHA
Bronzer
- Claim: Cruelty-free
- Benefit: Long-wearing
- Key ingredient: Coconut
Eyeshadow
- Claim: Vegan
- Benefit: Long-wearing
- Key ingredient: Chamomile
Eyebrow
- Claim: Clean
- Benefit: Waterproof
- Key ingredient: Castor oil
Foundation
- Claim: Petrolatum-free
- Benefit: Long-wearing
- Key ingredient: Hyaluronic acid
Concealer
- Claim: Vegan
- Benefit: Budge-proof
- Key ingredient: Shea
Lipstick
- Claim: Cruelty-free
- Benefit: Long-wearing
- Key ingredients: Peptides
Lip Liner
- Claim: Cruelty-free
- Benefit: Long-wearing
- Key ingredient: Peptides
Top Products
- Cheek category: Dream Glow Kit—Anastasia Beverly Hills
- Eye category: Super Shock Shadow—ColourPop Cosmetics
- Face category: I Am Magic Velvety Matte Foundation—Juvia's Place
- Lip category: Liquid Lipstick—Anastasia Beverly Hills
