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The Ordinary Named Most Popular Skin Care Brand

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  • The top 10 most popular skin care brands. Photo: LookFantastic.
  • The top 3 most popular skin-fluencers. Photo: LookFantastic.

LookFantastic's Skinfluencer Index has revealed the most popular skin care brands and skin-fluencers around the world.

Related: Top 10 Beauty Influencer Rich List, 2021

Based on annual Google searches, these are the top 10 most popular skin care brands across the world paired with their annual searches:

  1. The Ordinary: 37,060,000

  2. Neutrogena: 7,857,000 

  3. Foreo: 6,851,000  

  4. Eucerin: 5,618,000 

  5. Pai: 4,900,000  

  6. Ameliorate: 2,804,000  

  7. Moroccanoil: 2,682,000  

  8. Elizabeth Arden: 2,286,000 

  9. Cosrx: 2,124,000 

  10. Elemis: 2,079,000

The index has looked at skin-fluencers with the biggest following across Tik Tok and Instagram. 

Top 10 most popular skin-fluencers and their combined following include:

  1. Hyram Yarbro: 8,054,013 

  2. Dr. Muneeb Shah: 5,554,110 

  3. Victoria Lyn: 5,513,226 

  4. J.C. Dombrowski: 2,844,565 

  5. Young Yuh: 1,564,076 

  6. Jade Marie: 1,321,621  

  7. Dr Dustin Portela: 1,273,044 

  8. Vi Lai: 886,333  

  9. Caroline Hirons: 610,803  

  10. Ben Neiley: 597,877