Search Global Cosmetic Industry: Page 5

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Section: Retail

Merchandise financial planning is the starting point for the retail planning process.

Cosmetic Retail Planning in the New Normal

Beauty merchandise planners need to become more adaptive as consumers’ buying habits have shifted during the pandemic.

Three MaquillAR projects: 1. AR effect for Valde Beauty; 2. AR effect for Val Garland, model: Fallon Havanna; 3. AR effect for Submission Beauty, model and founder: Zenia Jaeger.

Beauty’s Augmented Reality Future

The AR renaissance is delivering real brand value and increasingly complex and imaginative projects.

L'Oréal 2013 Sales Increase 5% to €22.98 Billion

Divisions such as professional products, active cosmetics and L'Oréal Luxe helped growth, as did growth in new markets.

L'Oréal Sales €22.9 Billion for 2013, Up 5%

Latin America proves popular for L'Oréal, as does the L'Oréal Luxe and active cosmetics divisions.

L'Oréal Sales Up 10.4% for 2012

The beauty company recorded sales of €22.46 billion for 2012, representing a 5.5% like-for-like increase over 2011.

From left, second-place Young Designer Awards winner Maria Maldonado; first-place winner Netta Rabin; and third-place winner Katie Fowler

Live from New York: ICMAD Names 2008 Young Designer Award Winners

Student finalists stem from the Fashion Institute of Technology, the Savannah College of Art & Design, and the American Academy of Art.

Beauty Brand Line-up Announced for 2014 Boutique Program at Cosmoprof North America

Twenty brands are participating in the beauty sampling program at the 2014 edition of the event.

David Greenberg, president, Maybelline New York, Garnier and Essie, and Carolyn Holba, senior vice president, marketing, Maybelline New York, Garnier and Essie, at the CEW Women and Men in Beauty Series event 'Beauty Risk-Taker: Maybelline New York.' (Photo courtesy of Patricia Willis)

Taking Risks for Better Beauty with Maybelline New York and CEW

Execs from Maybelline New York walked through the importance of brand building, new product development, marketing and market development and much more, highlighting key partnerships and star products, at a CEW Women and Men in Beauty Series event in New York.

From left, Carlotta Jacobson, president, CEW; Andrea Jung, chairman and CEO, Avon; and Jill Scalamandre, CEW chairwoman and CMO, Chrysallis.

CEW Welcomes Andrea Jung

Avon's CEO shares insights on consumer relationships, specificity of channels, marketing through trust and the leadership required in expanding into new markets, saying "the vehicle and the pride is the brand."

Beauty Retail Roundup: Kosé, Too Faced, Pretty Smart, Tronque, Yensa

These brands have debuted at several different retailers.

Pack Manufacturing News, Foam Options, and More Beauty Packaging News and Launches for Mid April 2014

Get the latest on packaging news and launches from Bert-Co, Avery Dennison, Qosmedix, TricorBraun, Albéa, Aptar Beauty + Home and many more.

Leading Luxury

Luxury beauty packaging plays several important roles for a product, including functionality and demonstrating sophistication, trendsetting, elegance and the worth of the product.

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Belief in a Mission: Avon Marks 125 Years

As Avon marks its 125th anniversary, we consider the history of one of the industry’s biggest names, its business model and its relationship with consumers. Various Avon spokespersons answered questions for GCI.

Effective Sampling Strengthens Brands

Because traditional media cannot convey a brand’s consistency, scent or color on the consumer’s skin, sampling is an increasingly important and effective method to gain consumer trial of a product and for brands to expand their consumer base.

'For a subjective claim such as 'my skin felt smoother and more moisturized,' a well-conducted consumer survey can suffice as substantiation,' says Jennifer Santos of NAD.

What Beauty Brands & Influencers Need to Know about Truth in Marketing

The rise of platforms such as TikTok, Instagram, and YouTube bred a new form of advertising—dominated by influencers—that is more visual, engaging, seemingly organic and influential in a consumer’s beauty decisions. Here's what that means for brands.

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Getting the Gen Z Beauty Consumer Mindset

A checklist for these demanding, digital and diverse post-millennials.

Live From New York: HBA Addresses Industry Trends

Speakers address well-being, advances in science, antiaging trends, prestige packaging and more.

Color Correct

Bold and bright, soft and sweet, mismatched and perfectly paired—to the consumer, color stands for personalization, and they want it their way.

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