Search Global Cosmetic Industry: Page 29

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Section: Consumers & Markets

Cocokind has long been a favorite expo company and to see how they are measuring their carbon commitments is another reason to love them.

Innovations in Natural Beauty Unveiled at Natural Products Expo West 2022

“Natural products companies are making real, measurable climate commitments in addition to delivering products that are better for their consumers’ health,” said Jessica Rubino, executive director of content at New Hope Network.

Spate reports that anti-humidity spray searches have grown 58.9% since last year.

Spate: US Consumer Trends in Makeup and Hair Spray

Spate is reporting increased consumer search engagement with peel-off lip stain, eyelid tape and anti-humidity spray, along with their favorite retailers.

Per Spate, the nail category continues to grow, and the nail art segment is driving the category, with 5M average monthly searches, a growth of 26.6% since last year.

Spate: US Consumer Trends in Hair and Scalp Treatments, Nail Art and Deodorant

Spate reports that U.S. consumers are looking for hair bonding oil, expanding their interest in nail art and exploring probiotic deodorant.

Per the Tik Tok for Business report, 78% said the best brands on Tik Tok are ones that work together with users.

Tik Tok 2021-2022 Trends

Per the report, #hairtok had a 20,000% increase in video views and a 3,000% boost in videos created on Tik Tok, making it the clear top beauty category during 2021.

Chinese customers, notably Gen Z, increasingly see skin care as a long-term investment and are willing to spend more money on high-quality goods.

Prestige Beauty is China’s Next Growth Engine

So far, in more than a year, Shiseido has sold 15 mass and cosmetics brands, which further signals that Shiseido is concentrating on more prestige and premium business segments.

From plastic-neutral claims to carbon-capture innovation, beauty’s supply chain and leading brands are reshaping the state of sustainability.

The 2022 Clean & Sustainable Beauty Agenda

Collective action, biodegradable technologies, escalating upcycling, and plastic- and carbon-neutral certifications are pushing the envelope for people- and planet-friendly innovation.

Attest's US Beauty & Grooming Report 2022 indicates that U.S. consumers prefer in-person shopping over online shopping for beauty and grooming products.

Survey: Consumers Prefer In-person Beauty Shopping and Free Samples

Attest's survey on U.S. consumer shopping trends within beauty also reveals that consumers are favoring minimalism and DIY beauty.

Per Spate, consumers are searching for cryotherapy as a service, as evident in related search terms like near me, cost, how much and machine.

Spate: US Consumer Trends in Cryotherapy and Exfoliating Gloves

Spate reports that consumers are searching for the safety and availability of cryotherapy near them and for exfoliating gloves that can also be used on the face.

Hair and makeup sales jumped in Q1 2022 due to away-from-home activities, per NPD.

Q1 2022 Prestige Beauty Jumps 19%: NPD

Makeup and hair spike as consumers return to more social occasions, while body skin care tops facial skin care.

Dreamstime Xxl 226350748

20% CAGR Forecasted for CBG, Other Minor Cannabinoids from 2021-2028

Collaborations, clinical trials and production by key players contribute to increased awareness and adoption, per Research and Markets. In relation, fermentation offers an alternative method to product CBG; an upcoming webcast from Demetrix explains.

Microneedling (MN) is a popular, minimally invasive procedure, with origins dating back to the early 20th century, where surgeons in Europe utilized a primitive version of the technology to treat scarring of the skin.

The Benefits of At-home & Professional Microneedling

Microneedling, in its purest form, is solely a mechanical procedure that avoids the controlled thermal (heat) energy and chemical (acid) burn associated with other advanced skin modalities.

Hair extension produces a high search volume relative to other hairstyles.

Spate: US Consumer Trends in Hairstyling, Blush and Pheromone Perfume

Liquid blush is growing within a highly competitive market, hair extensions are dominating the hairstyling segment and pheromone perfume is an emerging fragrance trend.

Inclusive beauty innovation requires a supply chain that can decode specific consumer needs, language and product preferences.

Video: Applying Inclusive Beauty to Product Innovation

From testing formulas to decoding consumer product preferences, experts provide a look at truly inclusive innovation.

Sales have rebounded following the pandemic, but feature lower unit sales, per new IRI data for the U.S. beauty market.

US Beauty Dollar Sales Up, Units Down: IRI Data

Units for the 52 weeks ending March 20, 2022 totaled 7,870,011,816, a 3.4% drop from the 8,147,765,721 units charted in the comparable period one year earlier.

Search trends in the United States for unisex perfume 43.5% since last year, per Spate.

Spate: U.S. Consumer Trends in Perfume, Hair and Skin Care

Unisex perfume search trends grew 43.5% since last year and bubble braids grew 65.7%, per Spate.

Data for the Beauty Trends Report 2022 was gathered from Mintel, Google Trends and Boots.com search data.

6 Beauty Trends for 2022: Boots

The beauty report highlights six emerging trends expected to shape the beauty landscape over the next year and beyond.

Among surveyed consumers, a majority are swayed by clean and clinical claims; photo by cottonbro at Pexels.

Ulta, Olaplex Top Teens' Beauty Favorites

Per the survey, 88% of respondents would pay more for “clean” beauty, while 58% would pay more for “science-backed” innovations.

Conscious Consumption to Reduce Waste

Top 5 Conscious Consumption Trends

Conscious consumption, referring to how people are actively seeking purpose-driven products, is predicted to be a priority for consumers in 2022.

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