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Section: Brands & Products > Sun Care

Rituals presented by those aged 7-18 featured sunscreen just 26.2% of the time, included an average of 6 products (average total cost: $168) and highlighted actives that can be irritating to young skin.

Too Young, Too Harsh: TikTok Beauty Routines Often Irritate Young Skin [New Data]

Ingredients such as AHA turned up multiple times, per the researchers, who also found that young influencers sometimes complained on-camera of burning sensations on their skin.

Who made the list? A mix of up-and-comers and industry stalwarts.

Top 25 Emerging DTC Beauty Brands Revealed by Charm

The ranking is based on the Charm Growth Score, which evaluates growth through factors like social media engagement and website traffic.

Consumers now demand more from their sunscreen, expecting it to provide additional benefits such as hydration, anti-aging, or even makeup compatibility. SPF is increasingly integrated into multifunctional products to offer better value.

Sunscreen Gets a Glow-Up: from Reef-safe to TikTok-approved

Consumers now demand more from their sunscreen, expecting it to provide additional benefits such as hydration, anti-aging, or even makeup compatibility.

Twenty-one percent of girls and 12% of boys expressed interest in beauty/personal care before they were 7 years old. While this may seem shocking compared to past generations, it shouldn’t come as a surprise.

Gen Z’s & Alpha’s Parents Tell All on their Kids’ Beauty Obsessions

A new survey delves into the early onset of product interest, the role of social media, parents’ expectations and more.

'Gen X is a highly engaged beauty consumer that has grown their spend in beauty at a greater rate than any other generation,' says Circana's Larissa Jensen. 'And in just four short years they will outnumber boomers. The beauty industry needs to start paying closer attention to this cohort.'

Gen X is Beauty's Fastest-growing Spender: Here's How to Engage Them

"Gen X is a highly engaged beauty consumer that has grown their spend in beauty at a greater rate than any other generation."

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'Sunburning' to Heal Acne is the Latest Terrifying TikTok Trend

You read right. Some TikTok influencers are claiming sunburning heals acne. Thankfully experts are warning against it. Here, we explore this claim with three industry experts to understand the rationale, uncover the truth and attempt to refute it.

Consumers are testing the limits of beauty innovation like never before, demanding elevated value, efficacy, sustainability and experiences, from product to branding and packaging to marketing and social engagement.

Global Cosmetic Industry Reveals 2025 Beauty Themes

From skin and hair health to emerging technologies and manufacturing trends to the latest packaging and ingredient innovations, 2025's information agenda will equip brands to compete in a dynamic, competitive marketplace.

Image Skincare launched its new Daily Prevention SPF collection, featuring six products.

Image Skincare Debuts SPF Collection Amid Growing Consumer Interest in Sun Care Products

A report released by Grand View Research shows that the global sun care cosmetics market size was valued at $8.5 billion in 2022 and is expected to expand at a CAGR of 8.3% from 2023 to 2030.

From digitized product development tools to a laser focus on efficacy to an appreciation for minimalism and emotional well-being, brands have more tools than ever at their fingertips to succeed in beauty in 2024 and beyond.

8 Rules for Beauty Innovation in 2024 & Beyond

With competition from established multinationals, new challengers and indie brands scaling up success in a crowded marketplace requires discipline and emerging best practices.

Prestige sunscreen sales spiked by 60% in Q1, reflecting high consumer engagement in the category outside the northern hemisphere's summer season.

Cleanical Sun Care on the Rise

How clean claims and efficacy are driving the industry's most innovative brands.

Cetaphil's Sheer Mineral Sunscreen collection.

Cetaphil Educates on Sun Safety, Debuts Sun Care Line

During May, Cetaphil is bringing sun protection awareness and education to the market with a dermatologist-led campaign. Alongside this, the company debuted its first sun care line, Sheer Mineral Sunscreen.

Beauty's reemergence and recovery in 2021 is marked by staggering shifts in consumer values, retail channels, top-performing categories, ingredient and claims preferences, and much, much more.

The State of Beauty: 2021 & Beyond

Part 1: 2020—What Happened? | Part 2. Fewer Launches, More Growth | Part 3. New Retail Reality | Part 4. Skin Care: Targeted Growth | Part 5. Makeup: Nails Dominate | Part 6. Fragrance: Surprising Resilience | Part 7. Hair Care’s Self-care Moment | Part 8. Beauty’s Growth Drivers | Part 9. China’s Beauty Ascendancy | Part 10. What’s Next for Beauty?

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Ashland’s Powdered Blumilight P for Blue Light Protection

Ashland’s Blumilight P is another version of its blue light protecting ingredient, Blumilight, in a powder form that can be integrated with skin and sun care formulations, as well as color cosmetics.

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Givaudan Active Beauty Ingredient Amps Up Self-tanners

The ingredient is based on erythrulose for a long-lasting, natural-appearing tanning effect.

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Online Consumers Seek Out Socially-responsible, Natural Sunscreen Brands

According to Kline's Amalgam tool, in May 2018, the top-ranked sunscreens included two products from Thinksocial, a company focused on social responsibility and the use of natural ingredients in its brands' products.

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Special Report: The State of Beauty, 2018

There is no one beauty consumer, said Nielsen’s Jordan Rost. The market, he added, represents a complex and diverse mix of needs and wants, all of it led by emotions.

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3 Things Brands Need to Know About Self-Tanning Products

According to Mintel research, three in 10 U.S. consumers get professional spray tans.

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BullFrog Suncreen Announces Initiative for Men’s Sun Protection Awareness

The new Ultimate Performance Team will be aiding BullFrog Sunscreen in educating men about the dangers of UV rays and not using sun protection.

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