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Section: Brands & Products > Hair Care
Consumers & Markets
Chilean Men Outspend Other South American Men on Beauty
The men's grooming and personal care market heats up in Chile, while expansion of beauty and prestige brands continues throughout Latin America.
Skin Care
Does the Future of Beauty Reside in Our DNA?
DNA-based beauty is taking hold and millennials have the most to gain. As more brands create ultra-personalized products, more consumers are seeking customization at the cellular level.
Hair Care
Function of Beauty Enters Customized Styling Category at Target
The collection offers products catered toward straight, wavy, curly and coily hair.
Hair Care
Ulta Beauty Launches Virtual Hair Analysis Tool with Myavana
"Through our personalized hair care technology that will innovate and elevate our shopping experiences..."
Digital/E-commerce
Ulta Beauty x Rokt Partner on Non-endemic Advertising
Ulta Beauty teams up with Rokt, a leader in global ecommerce technology to implement new advertising strategies amid the 2024 holiday season.
Packaging
Kenra Professionals and TricorBraun Partner for First Snail CC Hair Creme
TricorBraun was given the responsibility of elevating the Kenra Platinum brand above the Kenra Professional brand.
Hair Care
Korean Scalp Specialist Dr.ForHair Lands at 50 US Costco Locations
A special in-store pack of two 25.36 fl. oz./750 ml shampoos will retail for $34.
Hair Care
YouTuber Mindy McKnight and Maesa Group Launch Hair Care Line
Mindy McKnight, the YouTuber behind the popular channel, Cute Girls Hairstyles, has launched the Hairitage hair care line in partnership with Walmart.
Color Cosmetics
[update] Italy Comes to Miami with I-Beauty Pop-Up
Held Nov. 5, 2018-Jan. 5, 2019 at La Centrale Italian Food Hall, Beauty Made in Italy’s first pop-up features more than 120 products from brands participating in the program.
Color Cosmetics
COVID-19’s Long-term Impact on U.S. Beauty Standards
"Many changes could leave their mark and beauty brands must prepare for a more permanent shift in beauty standards and consumer behavior because of lockdown.”
Bath & Body
Hygge Beauty: Transitioning the Trend from Winter to Spring/Summer
How beauty brands can take advantage of this growing trend and entice consumers with treating oneself with quality beauty products and the ritual of taking care of oneself.
Skin Care
Brazil's Emerging Middle Class Helps Promote Natural Beauty Ingredient Growth
An increased demand for natural beauty products in the South American country has helped create a large market for green chemicals there.
News
3 Tips for Smart Navigation in Beauty Social Media Outreach
Today, it is critical to incorporate and mobilize consumers in ways that make them feel part of the process.
Consumers & Markets
Everyone's Sleep is a Mess: Beauty Brand Innovators Can Help
Tapping into scent, ingestibles and clinically effective topicals, brands have more and more opportunities to deliver multifunctional benefits that address one of the public's most persistent issues.
Launches & Claims
The Future of Beauty: How Exosomes Are Revolutionizing Skin Care
In 2024, exosome-based products started to generate buzz, but by 2025, they’ve become a game-changer in the market.
Hair Care
Preventative Hair Care Has Arrived: Croda Beauty’s FibraShield C
Sourced from chickpea extract, FibraShield C can be applied in daily leave-in care, styling, thermal protection, anti-pollution, sun protection, well-aging and hybrid formulations.
News
South Korea's Polyphenol Factory Unveils Grabity Anti-Hair Loss Brand at CES 2025
Polyphenol Factory, a South Korean startup led by Hae-Shin Lee, Ph.D., launched its Grabity anti-hair loss line at CES 2025 in Las Vegas. Based on a polyphenol-based complex, the line fortifies hair by forming a protective layer on damaged cuticles.
Hair Care
COVID-19 Trends in Beauty Categories by Spate
Spate has released its latest COVID-19 trends in beauty report that shows various categories leading the way in consumer interest.
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