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Color Cosmetics
Party of You Launches as an Antidote to Wellness Culture, Reframing Skin Care for Real Life
Rather than selling “better habits,” Party of You sells solutions for imperfection.
Launches & Claims
Meet the 2026
C&T Allē Awards
Finalists – Trailblazers in Beauty Innovation
The 2026
C&T Allē Awards
are just around the corner, celebrating the trailblazers of beauty innovation on May 18, 2026, in NYC. This year’s finalists represent the pinnacle of creativity, science and vision. Meet this year's contenders.
Bath & Body
From TikTok to Checkout, Viral Beauty Brands Are Transforming the Market
From 2023 to 2025, Amazon’s share of spend among viral beauty shoppers is projected to grow from under 70% to over 75%, while traditional retailers like Ulta and Sephora experience a gradual decline.
Color Cosmetics
Cosmopak's Rooted in Beauty Channels the Latest Makeup, Skin Care and Body Care Trends
The vibrant liquid shadow pen features a silky formula and high level of pearl with small reflective elements for an extreme effect on the eyes.
Color Cosmetics
e.l.f. Cosmetics Launches Game Up Collection
Each Game Up product contains a secret code that can be redeemed for bonus points, gift cards and more.
Ingredients
Formulating on Trend: Liquid Blush
In this installment of "Formulating on Trend," the author describes the evolution of blushes from powder to cream and liquid form. Specifically discussed are the types of emulsion systems, emollients, thickening agents and colorants.
Hair Care
Pinterest 2021 Beauty Trends
Trending search terms point the way.
Hair Care
3 Top Beauty Trends: Neon, Masks and Balayage
Hair care is seeing an increase of searches, with at-home hair dye from balayage to neon gaining interest.
Color Cosmetics
Liza Koshy's Capsule Collection: One of One by C'est Moi
The collection is now available for pre-order and will launch on November 16, 2020.
Digital/E-commerce
The Most Popular Beauty Products During COVID-19 Quarantine
The popularity of several skin care, hair and makeup products dropped significantly after February 16, 2020, but showed an increase in popularity after March 15, 2020.
Event Coverage
How Beauty Brands Can Integrate Emerging Technology Into Marketing
Over a third of global consumers say they are often or always influenced by how digitally advanced/"smart" a product is when making their beauty purchases.
Skin Care
High and Mighty: 2019 to See More Cannabis-based Luxury Beauty
"With the ever-growing interest and preference toward more natural products, consumers look to expand their curiosity, turning to the advantages of cannabis as a key beneficial ingredient."
Skin Care
High and Mighty: 2019 to See More Cannabis-based Luxury Beauty
"With the ever-growing interest and preference toward more natural products, consumers look to expand their curiosity, turning to the advantages of cannabis as a key beneficial ingredient."
Color Cosmetics
Year-end Prestige Beauty Sales Preview
Consumers flocked towards natural brands, toners and clarifiers, and false eyelashes; less so lip color and candles, per a report from The NPD Group. The group also provided a sneak peek into the holiday 2018 market.
Color Cosmetics
NPD: In Prestige, Skin Care Just Keeps Growing During Q3 2018
Consumers flocked towards natural brands, toners and clarifiers, and false eyelashes; less so lip color and candles, per a report from The NPD Group. The group also provided a sneak peek into the holiday 2018 market.
Brick and Mortar
K-Beauty Arrives at CVS
"We continue to find new ways to expand upon our current beauty offerings, particularly when it comes to K-beauty inspired brands like Joah that encourage playful exploration through cosmetics."
Skin Care
Indie Beauty Expo Best in Show 2017 Winners
The collection of the 24 winning products from the IBE Best in Show 2017 Awards consists of 19 full-sized products and five deluxe-sized samples.
News
Beauty’s Emotional Intelligence
Make social media messages and communications stand out, while staying true to your brand story and product claims.
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