Search Global Cosmetic Industry

'As recycling requirements can be confusing, our focus is very much on educating beauty consumers on how easy it is to give their empties a second life with Sephora following three easy steps: clean it out, drop it off at a Sephora store, and then you’re done!' says Desta Raines, Sephora's sustainability lead.

Packaging Trend Tracker: the Next Wave of Sustainability

From Sephora to rePurpose Global and Bluebird Climate, sustainable packaging initiatives are moving forward.

Annika Groenick, product and sales manager, Berg + Schmidt GmbH & Co. KG, says, “Sun care has traditionally been a category driven by seasonal sales. As UV radiation is known to be one of the major causes of skin cancer and premature skin aging, SPF is essential not only in traditional sunscreens but also in daily care products.'

Insider Insights: Sun Care & Color Cosmetics Trends + Launches | Packaging for Beauty | Ingestible Best Practices

Multi-functionality and sustainability are dominating these markets.

Depiction only; not actual product

Read the Label: Vacation Brand Classic Whip SPF 30 Sunscreen Mousse

"...I recently picked up Vacation’s Classic Whip SPF 30 Sunscreen Mousse. Admittedly, I came for the SPF, but I stayed for the unique mousse texture..." writes Alison Wery, in her latest Read the Label column. Read on to learn about this formula design.

“Sunscreen is poised to see a sensorial shakeup,” says Michelle Chavez, vice president of innovation, Accupac. “Rather than traditional sunscreens, we will start to see the entrance of 'fun-screens,' UV protectants that drive engagement and that consumers want to use every day.”

The 2024 Sun Care Agenda

From fun-screen to multifuctional claims and enhanced performance, sun defense has entered a more dynamic era.

The tag #moringacapsules has more than 9,300 posts on Instagram. While this in reference to ingestibles, moringa is part of a larger metatrend that might be worth watching for cosmetics.

9 Top Trends in Beauty: Linda Seidel, 'Toxin-free' Insight Cosmetics, Moringa, #Greenshampoo and More

Each week, we dig into growing trends in web searches and hashtags related to cosmetics. Bubbling to the top this week are Linda Seidel corrective cosmetics, Insight Cosmetics' 11 "toxin-free" serums, moringa metatrend, #deadhair, #greenshampoo and more.

Current scientific literature points to “growing evidence that cellular senescence may be an essential mechanism that drives organismal aging,” including in the skin, leading to common issues such as “wrinkling, sagging, dryness or age spots.”

Beauty’s War on Senescence: Ingredient Trend Tracker

Regenerative technologies that clear the skin of zombie cells are reshaping beauty claims possibilities. PLUS: in-cosmetics Global 2024 ingredient highlights.

Sustainability is driving packaging for beauty, meanwhile scalp care tops the hair care trends.

May Insider Insights: Packaging for Beauty Launches + Hair Care Ingredient Launches

Industry experts share what trends they are seeing in these spaces.

Seventy-six percent of survey respondents love products that do double duty–skin care benefits plus sun protection.

Consumers’ Sun Care Wish List: New Consumer Data

From no white cast to skin-friendly ingredients such as vitamin C and collagen, shoppers reveal their top needs.

'In the 2010s, there was a lot of interest in DTC brands, but of course this is no longer the case,' says Tina Bou-Saba. 'Today, everyone wants brands to be omnichannel, and while I generally agree, there are challenges with this go-to-market strategy as well.'

Beauty Brand Investment Advice for Changing Times: Tina Bou-Saba

Before considering raising money from investors, brand founders need to be clear on what they want for their business.

The phrases 'cosmetics lash xl' and 'Yep cosmetics lash xl' have surged in searches within the past week. TikTok reports some 88.1 million posts on the product, with one of the most popular 'results' videos capturing 59.9 K views.

Trending: Yep Cosmetics Lash XL Growth Serum, Bambie Thug, Hair Marbling and More

What searches and hashtags in beauty are trending this week? Our Consumer Pulse report reveals: Yep Cosmetics Lash XL growth serum, AOA makeup blender and Drop Liquid Foundation, Bambie Thug (no makeup), discoloration/retinol/mandelic/TXA serum and more.

Sequential learning can train AI systems on relatively tiny beauty formula data sets.

The Beauty of AI is Speed

Artificial intelligence is accelerating beauty innovation behind the scenes.

Lead

FIND THE PROPER TREATMENT FOR INVISIBLE HAIR DAMAGE

Polluout® Detox is an active ingredient designed to remove harmful particles and impediments from the hair and scalp, such as calcium, magnesium, copper, and other pollutants, and improve shine, combability, and treatment effectiveness.

Author Ada Polla at left in 2015 with an intern. Polla writes, 'Our industry thrives on newness—we overemphasize new and underemphasize core.'

9 Takeaways from 20 Years of Brand Growth [video]

While we have 20 years under our belt, it often feels like we are still a startup.

Everyone Wants to Be Omnichannel: Here’s How to Succeed

Beauty brands need to ask themselves key questions and ensure they’re ready to go on-shelf amid shifting market realities.

The parents of Gen Alpha kids over-index for usage/interest in brands such as e.l.f., Sol de Janeiro, Rare Beauty, Drunk Elephant, Bubble, Tarte, Milk Makeup, Glow Recipe and Summer Fridays compared to the parents of Gen Z consumers.

Gen Alpha's 9 Favorite Beauty Brands

Gen Alpha households are more brand-sensitive than their peers and often engage in categories more than their counterparts.

Forty-seven percent of consumers say they spend less than $30 per month on their hair and scalp care products, with 16% spending between $31 and $45.

What Consumers Want from Hair Care in 2024

From clear benefits to specific ingredients, the data speaks for itself.

Givaudan Active Beauty's Illuminyl 388 is an augmented green tea polyphenol (EGCG; epigallocatechin gallate) prebiotic skin brightening active with universal efficacy against skin pigmentation for all skin types.

Skin Pigmentation 2.0: May 2024 Beauty Trend Tracker

With hyperpigmentation concerns on the rise, ingredient suppliers have launched technologies to address issues related to acne, psoriasis and more.

Baralan has collaborated with 3D printing specialist Stratasys and glass/plastic coatings specialist ICA to launch GP3DPrint, a water-based 3D decorating service for cosmetic packaging.

Packaging Trend Tracker: May 2024

From heavy-walled bottles to enhanced refillable formats to unique applicators, packaging designs offer a growing array of brand benefits.