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1,668 Results
Type: Article
Color Cosmetics
It's Convenient, But Does It Work?
Multifunctional beauty products are becoming more conservative and creative with their range of benefits.
Packaging
As the Modern Male Consumer Evolves, So Must His Packaging
The lines between “macho” and “metro” have blurred, and male consumers are more comfortable than ever using an expanding roster of products.
News
Spring/Summer 2015 Color Trends
Influence on color and beauty trends comes from a myriad of places and factors. Find out what’s hot and why for color in spring/summer 2015.
Regulatory
Regulatory Issues Front of Mind
Ingredients, claims and endocrine disruptors were some of the many subjects discussed at the ninth edition of Cosmetic Valley’s Congrès Parfums & Cosmétiques on regulatory issues, held in Chartres, France, in November.
Ingredients
Innovate or Die: A Q&A with Mintel Beauty and Personal Care Global President Jane Henderson
Innovation may seem to be more of a buzzword these days, but true innovation is still very necessary to keep the beauty industry vibrant.
News
[interview] Inside Farmasi’s U.S. Expansion
With sales booming amid the pandemic, this Istanbul-based direct-selling beauty company prepares for future growth.
Brick and Mortar
Inside Macy’s and Walmart’s Beauty Retail Playbook
From adjacencies to indie brands to promotions, these retail giants are pulling out all the stops.
Digital/E-commerce
Beauty Retail 2020
What do brands and retailers need to do to drive traffic and sales?
Consumers & Markets
BroBeauty: The Rise of Male Grooming in Latin America
Male grooming is one of the categories with the greatest growth potential in the future. Check out this overview of the current trends that are dominating the sector.
Packaging
Label Transparency: the Cosmetic Industry’s Secret Weapon
Brands should leverage their labels by carefully considering elements such as imagery, typography and strategic language to attract these transparency-seeking shoppers.
Sun Care
Sun Care: To Scent or Not to Scent
Marketers of sun protection products are challenged to create desire, position an impactful brand, and select a compatible, stable and integral fragrance.
Consumers & Markets
Rexam Grows in Latin America with Pavisa Acquisition
Unique Latin American ingredients key in expansion of small, regional brands.
Color Cosmetics
Fandom Fanfare: Pop Culture Makeup Collections Enchant Consumers
Pop culture, movie, book and fairytale makeup collections have been popping up left and right over the past several years. And beauty consumers cannot get enough.
Launches & Claims
[updated] Cosmetic Victories 2021 Finalist Profile: 'Touchy Finger'
"Touchy Finger" is an augmented and connected human finger designed to assess skin and hair feel. This innovation has earned its place as a finalist in the Cosmetic Victories competition. Read on to learn why.
Launches & Claims
Words from Wiechers: Let's Get Visual
In this installment of our Words from Wiechers series, the authors debate the impact on consumers of strikingly visual fashion advertisements versus cosmetic ads that are text-heavy.
Consumers & Markets
5 Beauty Whitespace Mapping Steps for Growth
Scale your brand and acquire market share in 2023.
Regulatory
Happy Talk is Serious Science
The clinically proven link between authentic happiness and beauty – whether through sensorial experiences or improved self-perception – is more important than ever.
Digital/E-commerce
Online Social Shopping Opportunities
Learn more about opportunities for heightening the social shopping experience online from Blucarat CEO Tom Kwon.
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