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5 Things to Know About the Future of AR Beauty

Global Cosmetic Industry caught up with Vickie Wei, marketing director for Perfect365, Inc., to discuss the future of AR beauty, the challenges brands may face and what she finds exciting about the technology that's changing the industry.

Smile—Oral Care Market Set to Grow

Segmentation, efficacy, cosmetic benefits, a focus on oral health and further consumer segmentation are key strategies for future growth in the global oral care market.

Ayurveda: Ancient Ideas, Modern Implementations

An overview of ayurveda, “beauty inside out,” and ayurvedic herbs with potential for beauty brands.

Another Look at Plant Stem Cells

Plant stem cell technology is expected to propel the global cosmeceutical market forward at a rate of 7.7% through 2016.

Outshining the Sun Care Competition: 10 Innovation Strategies

“Good source of vitamins” and “antioxidant” are among the fastest-growing sun care category claims, per Euromonitor, reflecting the sun-care-and-more approach to many launches.

New Strategic Challenges for Fragrance

The fragrance market recently rebounded, but the prospect of a double-dip global recession and further slowdown of consumer spending will require fragrance strategies to evolve.

Everyone scrutinizes themselves, but not every consumer wants to undergo professional/aesthetic treatments or procedures. New data points to consumers' desire for professionally inspired at-home beauty innovation.

Lift & Tuck: Consumer Attitudes Toward Aesthetic Procedures

How emerging consumer attitudes point to at-home and topical solutions inspired by professional procedures.

Anti-Aging: The Trends and Challenges in New Product Development

From UV absorbers to natural ingredients to anti-aging needs for hair care, ingredient innovation continues to be a key element in new beauty product development.

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Special Report: Skin Care & Holistic Living

New research reveals consumer attitudes and behaviors toward alternative therapies, skin care and holistic wellness lifestyles.

Refining the Message

What message is your beauty brand sending, and how do you get it to say what you want it to say?

The Rules of Engagement

Retail is the final touch point for beauty brands and consumers, and it can make or a break a sale. But with e-commerce and continually progressing technology, the retail environment's evolution is fast—and requires smart strategies from the brands on the shelves.

A Happy Marriage

The relationship between a beauty brand and a retailer requires trust, commitment and effort on both sides in order to work.

For Tarte’s 10-year anniversary in 2010, CEO Maureen Kelly turned to celebrity and runway makeup artist Tina Turnbow, left, for her fashion expertise before launching the Flower Child Limited Edition Collection.

The Perfect Marriage

Collaborating with a celebrity makeup artist allows brand further insight into the fashion industry and deeper connections with consumers.

Skin Care Market Radiant for Foreseeable Future

The Asia-Pacific region has been pivotal in setting trends in skin care, leading to a skin care market forecast to reach $113 billion in absolute terms by 2016.

Legitimizing Claims

The science behind proving beauty products work.

Ethnic Skin Care: An Opportunity for Personal Connection

Despite the potential of the ethnic beauty market, the needs of this varied consumer demographic are yet to be fully met.

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Comparatively Speaking: Sun Care vs. Daily Proactive Skin Care

"The difference, in one sentence, is that sun care is only part of skin care. To be complete, skin care requires a need for daily proactive total skin care regimen."

Achieving an Even Skin Tone

With skin texture and color as a key conveyance of age and health, even skin tone has become of primary concern in anti-aging skin care.

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