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Hourglass Cosmetics will give Unilever a foothold in luxury makeup.

Unilever-Hourglass Deal Focuses on High-performance Luxury Makeup

Unilever is now in the prestige makeup game.

Photo: @marlenastell/ via instagram.com

Makeup Geek's Marlena Stell Talks with MSNBC's Your Business

Marlena Stell sat down with JJ Ramberg to discuss Makeup Geek, how to connect with customers and upcoming goals for her company.

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The Makeup Show Pro Awards to Debut in 2017

The deadline to nominate a product is February 10. Voting will open on March 1 and conclude on May 7 when the winners will be announced at a special awards ceremony.

Makeup by Mario sells a broad assortment of prestige color cosmetics exclusively through Sephora and its own website.

Makeup by Mario Receives $40M Minority Growth Investment

The investment will enable Makeup by Mario to further accelerate the expansion of its product assortment at Sephora in North America and abroad, augment the existing management team and significantly grow its direct-to-consumer business.

The consumer products division was powered by makeup, including the “nude” extension of Maybelline New York’s lipstick Superstay Vinyl Ink.

Makeup, Dermatological Beauty Boost L'Oreal's Q1 Fiscal 2023 Sales

Nicolas Hieronimus, CEO of L'Oréal, said, "Boosted by valorised innovations in all divisions and the engagement of our teams around the world, L’Oréal has outperformed the market in all geographic zones and strengthened its leadership position."

Courtesy of Youngblood

Youngblood Makeup to Launch at Beauty Avenue Stores This Fall

Youngblood Mineral Cosmetics is a luxury clean cosmetics and skin care line, providing products that are suitable for all skin types, targeting pigmentation, longevity, wearability and versatility.

Revlon's PhotoReady Prime Plus Perfecting + Smoothing Primer

Revlon Receives EWG Verification for Makeup and Skin Primer

The primer's formula was custom-tailored to meet the EWG Verified mark requirements, Revlon explained.

Waldencast completed its merger with Obagi Global Holdings Limited (“Obagi Skincare”) and Milk Makeup LLC (“Milk Makeup”) on July 27, 2022.

Milk Makeup Owner Waldencast Announces Merger, Becomes Publicly Listed Company

Waldencast completed its merger with Obagi Global Holdings Limited (“Obagi Skincare”) and Milk Makeup LLC (“Milk Makeup”) on July 27, 2022. The combined company will now operate as Waldencast plc.

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James Molloy Named New Global Makeup Brand Ambassador for Rimmel

"If you top that with his genuine warmth as a person and love for makeup like us … sparkles can come out of this partnership.”

Hailey Bieber is responsible for popularizing several makeup and beauty trends, including glazed donut skin and nails as well as brownie glazed lips.

Hailey Bieber is the World’s Most Popular Celebrity Makeup Inspiration

Hailey Bieber’s makeup looks gained a 421% increase in Google searches this year, while videos with the hashtag #HaileyBiebermakeup received 167 million views on TikTok.

'We delivered a terrific third quarter—growing our net sales by 49% and expanding our market share by 150 basis points, according to Nielsen,” said Tarang Amin, e.l.f. Beauty's chairman and CEO. “This quarter marked our 16th consecutive quarter of net sales growth, reflecting the continued strong execution by the e.l.f. Beauty team. As we look ahead, we're excited about the potential we see as we continue to make the best of beauty accessible to every eye, lip, face and skin concern.'

e.l.f. Beauty's Q3 2023 Sales Jump Reflects Makeup's Comeback

The company has raised its full-year net sales forecast from the $478-486 million range to the $541-545 million range.

Nyx Professional Makeup Names Denée Pearson as Global Brand President

Under Pearson's leadership in her previous role, the brand launched partnerships with Netflix's "Casa De Papel," Disney's "Avatar: The Way of Water" and Warner Bros. Discovery's "Barbie The Movie."

Nina/peopleimages.com at Adobe Stock

From Warehouse to Makeup Bag: How Fulfillment Builds Customer Loyalty

A new industry audit by 3PL provider Shipfusion Inc. reveals significant fulfillment challenges facing direct-to-consumer (DTC) beauty brands.

@esmiskinminerals / via Instagram

Point King Capital Invests $10 Million in Makeup Cartel

The investment is expected to help Makeup Cartel expand its existing businesses across multiple channels and focus on international expansion.

Milk Makeup has announced a strategic partnership with Seoul-based Amorepacific Group as it plans to enter the South Korean marketplace.

Milk Makeup to Enter South Korean Market, Partners with Amorepacific Group

“The South Korean beauty market is highly competitive and incredibly innovative, so we are thrilled to have Amorepacific’s help to ensure our success in this important beauty space,” said Mazdack Rassi, CEO and co-founder of Milk Makeup.

Once recycled, the material will be used for plastic pellets

L'Oreal & TerraCycle Offer Makeup Recycling Bins in UK Stores

The bins will reportedly be in branches of Tesco, Boots, Sainsbury's and Superdrug.

Pati Dubroff, makeup artist.

Makeup Artist Pati Dubroff Joins Luminess as Artist in Residence

Dubroff will create educational tutorials for consumers among other things.

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Erin Parsons Named Global Makeup Artist at Maybelline New York

"Erin is known for her passion for artistic experimentation that results in bold, modern looks that are highly aspirational for our consumers to make their own.”

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