Search Global Cosmetic Industry: Page 2

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Type: Article
According to Euromonitor, 46% of U.S. consumers cite moderate or extreme concern over their skin health in 2024, up from 38% in 2023.
Skin Care Brands Are Racing to Join the Dermocosmetics Movement
U.S. consumers are becoming more sophisticated and savvier, increasingly searching for, and by, desired ingredients, claims and/or positioning to find the most efficacious, personalized, and safe beauty routine. What that means for skin care brands.
Aug 5th, 2024
Lead Image
Baralan featuring the latest innovative 3D techniques, iconic shapes, sophisticated finishes and versatile accessories.
A continuous dialogue among Baralan historical soul, industry trends and product innovations. The latest primary packaging innovative 3D techniques, iconic shapes, sophisticated finishes and versatile accessories.
Jul 9th, 2024
L’Oréal is piloting a patch-like sensor called My Skin Track pH
4 Paths to Beauty Brand Personalization
Think about it: personalization has never really stopped being important to consumers.
Nov 19th, 2020
African American woman applies cosmetic tissue facial mask for hydrating and moisturizing and glowing face skin, on blue background.
Why Collagen Skin Care Masks are Seeing a Massive Boom: Trend Analysis Report
One genre of products within the facial skin care mask category that has seen notable growth within the last six months are collagen face masks.
Oct 3rd, 2024
TikTok experienced massive growth during Q1 2020, with an estimated 315 million global downloads since January.
Winning Beauty Marketing During the Pandemic
How to leverage Tik Tok, AR and authentic conversations to engage consumers during unprecedented times.
Jun 24th, 2020
human-AI-robot-flower-fragrance-design-concept-modern-digital-tech
9 Trends in Beauty: AI Perfume, Turmeric Face Scrub, Swiss Beauty Makeup Base and More
C&T's "Consumer Pulse" series on the socials highlights the latest emerging searches/hashtags related to cosmetics. Here, we expand on those themes. This edition includes: Swiss Beauty Makeup Base, AI perfume, rosemary shampoo, turmeric face scrub, etc.
Sep 13th, 2024
Don’t be afraid to take a risk with a brand-new product line or a bold advertising campaign.
5 Beauty Whitespace Mapping Steps for Growth
Scale your brand and acquire market share in 2023.
Feb 13th, 2023
More than 2 million entrepreneurs use Amazon to sell their products.
4 Common Amazon Seller Mistakes to Avoid
In order to be successful selling products on Amazon, brand owners must carefully consider a plan of action to effectively reach customers.
Apr 20th, 2021
The gains beauty brands and retailers can make by leveraging influencer marketing, live shopping and loyalty apps aren’t limited to the holiday season. These initiatives usher shoppers into a brand or retailer’s content ecosystem, allowing the company to build deeper relationships—and increased loyalty—with shoppers over time. Those are relationships that will pay dividends not just for the holidays but into the new year and beyond.
3 Ways Beauty Brands Can Capture Holiday Spending
Influencer marketing, live shopping and loyalty apps are three investments beauty brands and retailers are making to differentiate themselves and transform distracted shoppers into customers in this critical period—and into the new year.
Nov 29th, 2023
Innovation looks different for every beauty brand, but there are endless ways to be an innovative company and stay top-of-mind for your consumers.
5 Ways Beauty Brands Can Innovate to Succeed
Part 1 of 2: From personalization to sustainable packaging, brands have many strategies at their fingertips.
Nov 28th, 2022
The tag #moringacapsules has more than 9,300 posts on Instagram. While this in reference to ingestibles, moringa is part of a larger metatrend that might be worth watching for cosmetics.
9 Top Trends in Beauty: Linda Seidel, 'Toxin-free' Insight Cosmetics, Moringa, #Greenshampoo and More
Each week, we dig into growing trends in web searches and hashtags related to cosmetics. Bubbling to the top this week are Linda Seidel corrective cosmetics, Insight Cosmetics' 11 "toxin-free" serums, moringa metatrend, #deadhair, #greenshampoo and more.
May 29th, 2024
Interest in Maelys Cosmetics is up 200% in the past week, per Google Trends. The brand was recently featured in a story by Woman's World describing the 18 best skin-lifting creams for women.
10 Trends in Beauty — Maelys' Booty-lifting Mask, Panthenol Skin Care, Nose Bumps and More
Each week, C&T digs into growing trends in web searches and hashtags related to cosmetics. This week, we have: Seven Kosmetyki, Queen cosmetics, Maelys body/booty lift, Jaclyn Hill, stain makeup, panthenol skin care, saggy skin, nose bumps and more.
Jun 21st, 2024
Searches on 'd'Alba Skin Care' rose 950% in the past week, per Google Trends. The main ingredient touted across the line is white truffle extract sourced in Piedmont, Italy. *depiction only; not actual product
12 Trends in Beauty: White Truffle K-Beauty, Ginseng Toner, #DroopyEyesMakeup and More
Each week, we dig into growing trends in web searches and hashtags related to cosmetics. Emerging this week are: white truffle K-beauty, waterless skin care, pride makeup, ginseng toner, anti-frizz hair care, droopy eyes and more.
Jun 7th, 2024
Cetaphil, a dominant player in the derm-forward skin care space, is speaking to men with humor, highlighting 'Ceta Six Pack' and 'CetaGrill' concepts that position skin care as a practical element of everyday life. Pictured is a recent Facebook post from the brand, highlighting both its sense of humor and expert-backed focus.
Normalize Men's Skin Care: Galderma's Tara Loftis Talks Humor, Self Care and Efficacy
"Men seek various key benefits from their skin care routines–just as women do–that can range from improving their overall appearance, maintaining their skin health or indulging in self-care."
Jun 28th, 2024
In this installment of 'Formulating on Trend,' the author describes the evolution of blushes from powder to cream and liquid form. Specifically discussed are the types of emulsion system breakdown, emollients, thickening agents and colorants.
Formulating on Trend: Liquid Blush
In this installment of "Formulating on Trend," the author describes the evolution of blushes from powder to cream and liquid form. Specifically discussed are the types of emulsion systems, emollients, thickening agents and colorants.
May 16th, 2022
Three MaquillAR projects: 1. AR effect for Valde Beauty; 2. AR effect for Val Garland, model: Fallon Havanna; 3. AR effect for Submission Beauty, model and founder: Zenia Jaeger.
Beauty’s Augmented Reality Future
The AR renaissance is delivering real brand value and increasingly complex and imaginative projects.
Aug 12th, 2024
Lobie’s founder and CEO, Anastasia MacKay, is frequently featured on the brand’s Instagram channel, showcasing to the online community each step of Lobie’s development and brand journey, further fostering trust and loyalty within the consumer market.
The Social Media Secrets of Gen Z’s Favorite Hair Care Brands
Hair care brands that cater to Gen Z have launched into the market with great success by turning their social media strategy into both an art and a science.
Nov 4th, 2024
KIKI revolutionizes the beauty industry by empowering customers as co-creators and co-owners through on-chain ownership and decision making, fostering innovation, loyalty and capital efficiency—and ultimately transforming the customer-brand relationship into a mutually rewarding experience.
Beauty’s Co-Created and Co-Owned Future
How KIKI’s collaborative model with creators and customers points to the industry’s next phase.
Oct 16th, 2023
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