Search Global Cosmetic Industry: Page 99

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Latest in Hydrogel Mask Technology

The latest technology Taiki has introduced is a new Hydrogel Mask. This innovation improves on traditional hydrogel masks

In-home usage studies can provide more targeted, intimate consumer feedback on products that can be applied to the claims that both retailers and shoppers demand.

Prove It: At-home Use Studies

In-home usage studies put your beauty care brand to the test and yield compelling consumer claims.

Think Like a Designer

Applying design thinking can ensure that brands remain cohesive, from packaging line organization to retail.

Consumers are beginning to see their hair care as an extension of overall wellness, which advantages natural offerings and expanded care routines.

Can Hair Care Grow?

Despite tepid growth projections for the category overall, opportunities exist for brands to innovate and achieve growth.

Demsey noted that successful beauty leaders must think like a consumer and a competitor.

If You Can’t See the Future, You Can’t Get There

11 lessons from John Demsey and Leonard Lauder.

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Marine Ingredient Wins Gold, Has Us All—Especially Skin—Talking

A new marine-derived ingredient from Lipotec is all talk. And action. Not to mention the fact that it just won the gold.

As hair care focuses increasingly on multicultural consumers, it must offer new solutions for hair protection and repair, as well as natural curls.

4 Reasons Multicultural Consumers are Driving Hair Care

From natural locks to hair repair, consumers of all ethnicities are inspiring new innovations.

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The Ethical Matchmaker

A new model emerges for connecting sustainable beauty brands and retailers.

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Going Solo?

5 ways to maximize your single beauty business.

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How to Refresh a Brand in 5 Months

Inside the relaunch of InstaNatural.

Unwash is bringing the co-washing hair care trend to Ulta Beauty, creating a new mainstream opportunity.

Turning Hair Care On Its Head

How can brands innovate when the old rules no longer apply?

AmorePacific's iconic cushion compact has been synonymous with K-beauty, inspiring countless imitators around the globe and helping fuel a global craze for all things Korean in the beauty space.

Riding the K-Wave

Inside AmorePacific’s next phase of global Korean beauty growth.

Olly upended the vitamin category by color-coding benefits, creating easy-to-understand variants and offering a fun chewable format.

How to Be a David

What it takes to become a successful challenger brand in any beauty category.

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Beard With Care and Style

Facial and body hair, like hairstyles and clothing carefully chosen every day, are also subject to fashion. Today, not only hipsters have taken possession of it, but even the great champions of the metrosexual trend a few years ago, have succumbed to the tyranny of the beard and would like to look like the perfect Victorian gentlemen from London newly transferred to the 21st century.

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Smart Sunscreen Packaging Shows How Long Until You Bake

Imagine smart packaging that tells the consumer when it's time to reapply another glob of sunscreen. Well, it's already on the horizon.

Mary Dillon, CEO of Ulta Beauty, explained that the retailer's core shopper is the 'beauty enthusiast.'

This is How Ulta Keeps Growth Going

Mary Dillon, CEO of this beauty retail innovator, discusses beauty enthusiasts, the power of newness and product mixes.

Small, intimate settings can create a strong sense of personal empowerment.

Tell Me How You Really Feel

Focus groups provide colorful qualitative data that can set up brands for success.

Brands can succeed by including their consumers in the product development process, in part by leveraging social media and delivering new means of self-customization.

Rewriting the Beauty Rules

How millennials are driving innovation toward individualistic, digitized consumers.

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