Credo for Change is entering its third year with the largest community of BIPOC beauty founders to attend the incubator program. The program already has 120 qualified brand founders registered.
The program has shifted to be more reflective of Credo's core value of "welcoming to all" and is inviting all BIPOC beauty founders to join the session without an application process.
Credo's goal is to advance BIPOC-led clean beauty brands in functional areas that will expand their direct-to-consumer business or prepare them for larger distribution in retailers.
This year's 12-week curriculum will highlight various mentors/teachers and be taught online via Zoom. They include:
- Clean Beauty+ Formulation: Krupa Koestline (KTT Consultants), Mia Davis (Credo), Allie Compton (Credo Private Label Brands)
- Legal and Trademarks101: Alisa Won (Sideman), Kelly McCarthy (Sideman)
- Working Capital: Avani Patel (The Ember Company)
- How to Craft Your Brand & Storytelling: Mashama Thompson (510Media) and Katie Klencheski (SmakkStudios)
- Marketing/Digital Blueprint: ScottLux (Videoshops)
- Business Strategy: Susan Kim (Kopari Beauty)
Twenty-seven brands have graduated from the program since it began in 2020.
Brands still have one more week to register for this year's Credo for Change.