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Section: Brands & Products
Skin Care
Comparatively Speaking: Sun Care vs. Daily Proactive Skin Care
"The difference, in one sentence, is that sun care is only part of skin care. To be complete, skin care requires a need for daily proactive total skin care regimen."
Skin Care
**The Future of Beauty: How Longevity is Shaping Innovation**
How R&D, product innovation and marketing teams can tap into the red-hot longevity market.
Packaging
Sample Packaging Engagement
Engaging consumers with new or revamped products can be difficult, but developing distinct sampling programs with engaging sample packages is definitely a good start.
News
L'Oreal Management Reshuffles
Appointments include a new head of the professional products group in North America, as well as a new brand president at Maybelline-Garnier Essie and L'Oreal Paris.
News
The Emotional Engagement Factor
3 ways to communicate beauty benefits on social media.
News
Vantage Acquires Jeen
Adam Perle and Jeanne Perle, owners of Jeen, will join the Vantage team and remain invested in the business going forward.
Skin Care
Skin Care: Sense & Sensitivity
As consumers increasingly complain of sensitive skin, ingredient manufacturers and brands are stepping up their innovation.
Skin Care
5 Drivers of Multicultural Skin Care
Nine North American women discuss the cultural, generational, sociological and other aspects impacting their routines.
Consumers & Markets
Consumers’ Sun Care Wish List: New Consumer Data
From no white cast to skin-friendly ingredients such as vitamin C and collagen, shoppers reveal their top needs.
News
IL Makiage Acquires Voyage81
The acquisition will enable the company to use Voyage81’s patented hyperspectral imaging systems to further enhance the company’s machine learning capabilities.
Skin Care
Skin Damage Prevention
Elan Rose announces new launches.
Packaging
The Total Sensory Package
Create a unique sensory experience with distinctive packaging.
Skin Care
3 Ways to Engage Skintellectuals
Meet beauty’s new breed of hyper-knowledgeable consumer.
News
In My Opinion: The Language of Sustainability
Sustainability is the right way to think about environmentalism and it is good for business.
Skin Care
Breakout Brand—Stages of Beauty
Experience a skin care line that treats the needs of skin at different ages with HBA blogger Mary J. Palmieri.
Skin Care
SkinTē Sparkling Tea + Collagen
Sparkling Tea + Collagen is available in two flavors: Green Tea Grapefruit and White Tea Ginger.
News
L’Oréal Shuffles Regional Management
Alexandre Popoff will expand his responsibilities to Africa and the Middle East as of June 1.
News
Phytomer Gains Account Manager
Phytomer announced the hiring of their new account manager for the Northwest region.
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