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Section: Brands & Products > Color Cosmetics
Color Cosmetics
Maybelline’s Sky High Mascara Success Owed To Social Media Influencer Power
Maybelline’s viral Lash Sensational Sky High Mascara boosted the brand’s media mentions by 124% over the past year, according to a new report by media intelligence consultancy CARMA.
Color Cosmetics
e.l.f. Cosmetics x Tierra Whack Launch Big Mood Mascara
The packaging features an hourglass brush head that maximizes lift and volume. The formula includes jojoba wax for hold.
Color Cosmetics
Bubble's Tell All Juicy Secret Lip Balm & the Accessorization of Beauty: Founder Shai Eisenman Talks Gen Z, Lifestyle & More
"For our community, this is about more than looking and feeling good; it’s about self-expression."
Color Cosmetics
Mango People is Bringing Ayurvedic Makeup to Sephora Online
The AAPI- and woman-owned cosmetics line taps ingredients such as adaptogens (ashwagandha, brahmi and triphala), healing plants and herbs to revitalize and elevate the skin, even as it adds rich and long-wearing pigments for the complexion.
Brick and Mortar
Hair Wellness Dominates Ulta Beauty's 2023 Muse Accelerator Cohort
“We’re excited to welcome our 2023 Muse Accelerator participants to the Ulta Beauty family,” said Monica Arnaudo, chief merchandising officer, Ulta Beauty.
Consumers & Markets
Top 2022-2023 Beauty, Hair, Skin, Body and Makeup Trends
From niacinamide body care to naked nails to lash serums and refillable lipstick, digital data points to a wide range of trends across every category.
Color Cosmetics
e.l.f. Cosmetics and Dunkin’ Collab on Makeup Collection
The collaboration includes donut- and coffee-inspired color cosmetics, a donut-shaped pop-up in New York City and a promotional partnership with brand ambassador and Tik Tok star Mikayla Nogueira.
Fragrance/Home
Beauty on a Budget: How Consumers Are Redefining Glamor
In response to economic concerns, brands and retailers are expanding their focus on ingredient-driven, value-oriented products.
Color Cosmetics
CTZN Cosmetics Launches Into the Eye Category
The dual-ended range imparts creamy, satin-like matte and shimmer convertible shades and carry an MSRP of $30.
Color Cosmetics
e.l.f. UP!'s Digital Sandbox Debuts on Roblox
"This time we are able to create an experience where our community can follow their entrepreneurial dreams and empower the next generation of changemakers who flourish in these digital economies.”
Packaging
Baralan featuring the latest innovative 3D techniques, iconic shapes, sophisticated finishes and versatile accessories.
A continuous dialogue among Baralan historical soul, industry trends and product innovations. The latest primary packaging innovative 3D techniques, iconic shapes, sophisticated finishes and versatile accessories.
Color Cosmetics
2024 Beauty Sales Point to a Prestige-Masstige Growth Cycle Through 2027
Overall prestige beauty sales are expected to increase 5% year-over-year in 2025, with growth slowing to 4% for 2026 and 3% in 2027.
Brick and Mortar
Beauty Retail Expansions: Stripes, Lab Series & ColourPop
“Expanding into Canada with Hudson’s Bay is a major milestone for Stripes Beauty, as it represents another step in our mission to empower women to age with confidence, making products and information accessible to women where they most love to shop."
Skin Care
2024's Global Beauty Sales Are Powered by An Ecommerce & Social Selling Boom
Breaking down sales data for fragrances, skin care, hair care and color cosmetics points to a bifurcating market.
Color Cosmetics
How Gen Z is Redefining Beauty Trends and Influencing the Cosmetic Industry
Skin Care
Ulta Beauty Expands Its Glow: Welcoming The Inkey List and Sacheu to Elevate Skin Care and Makeup for All
"Our motto is NO BS, just better skin," said The Inkey List co-founder, Colette Laxton.
Ingredients
Formulating on Trend: Liquid Blush
In this installment of "Formulating on Trend," the author describes the evolution of blushes from powder to cream and liquid form. Specifically discussed are the types of emulsion systems, emollients, thickening agents and colorants.
Consumers & Markets
8 Trends in Beauty: 'Hyperreal' BIAB Nails/Orly, Made It Cosmetics, Krishna Makeup for Kids and More
Each week, C&T uncovers emerging trends in searches/hashtags related to cosmetics. Now on our radar: Made It Cosmetics; Radha and Krishna makeup for kids; hyperreal manicures, BIAB and Orly; Cosmetic Connection; Demure Makeup; Mari Maria makeup, ... etc.
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