The program supports India-focused companies, entrepreneurs, innovators and creators through a competitive application process that will be open to prospective applicants on June 7, 2023, through August 5, 2023, via www.beautyandyouawards.com. Winners will be announced on November 2, 2023, at a live event in Mumbai.
Awards will be presented across categories in skin care, makeup, hair care, personal fragrance and home fragrance.
The following prizes are open to founders, companies and creatives meeting specific application criteria:
- Imagine: Pre-launch beauty concepts
- Grow: In-market beauty concepts
- Breakthrough: Innovation in active ingredients that address key issue areas for the Indian consumer
- Create: The next generation of creative talent (e.g., photographers, filmmakers etc.) submitting work around the theme of ‘Experiential Beauty in India’
Beauty&You will also have two jury prizes awarded to the brand with the most community support and the brand demonstrating the most innovative corporate social responsibility (CSR) programming.
Award recipients will not only receive financial support but distribution access, mentorship and access to research and innovation resources.
Shana Randhava, senior vice president, New Incubation Ventures, ELC, said "With a higher degree of consumer awareness than ever and an influx of options unlike anything that the market has seen, India represents an exciting opportunity for the global beauty ecosystem. Building on the success of last year’s program, we expanded the scope and scale by increasing the award categories to invite a broader group of founders, creators and innovators to join us. In addition, we commissioned a study to spotlight the biggest trends and most interesting insights to help entrepreneurs innovate for the future."
Anchit Nayar, executive director and CEO, Nykaa Beauty, said, "Having played a critical role in building India’s beauty landscape over the last decade, we are excited to discover and enable homegrown brands to scale and realize their full potential by sharing our knowledge and distinct retail expertise. Nykaa and The Estée Lauder Companies were born out of an entrepreneurial vision. The opportunity to give back to the vibrant Indian entrepreneurial ecosystem makes Beauty&You a truly special program."