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Type: Article

Section: Brands & Products > Sun Care

Microplastics are sometimes used in mineral-based sunscreens to get high-density particles to disperse evenly.

Macro Oceans Launches Big Kelp Flex to Eliminate Microplastics

California-based biotech company Macro Oceans launched Big Kelp Flex, its new seaweed cellulose ingredient.

Outshining the Sun Care Competition: 10 Innovation Strategies

“Good source of vitamins” and “antioxidant” are among the fastest-growing sun care category claims, per Euromonitor, reflecting the sun-care-and-more approach to many launches.

The desire for skin care-makeup hybrids has been gaining steam in recent years, with SPF claims no exception

Beautifying Sun Protection in 2025: Top Innovation Targets

From emerging ingredient technologies and testing methods to unique formats, SPF-powered beauty is leveling up.

For athletes who face intense sun exposure and sweat conditions, sunscreen development requires careful formulation to achieve effective protection, durability, and a cosmetically elegant feel.

SPF Sunscreen: A Run Towards Healthier Sunscreen by Sun Deep Cosmetics

Nikita Gill and Jocelyn Manfut from Sun Deep Cosmetics explain the difference in sun protection ingredients and emphasize the importance of using the right formulas for athletic consumers.

Who made the list? A mix of up-and-comers and industry stalwarts.

Top 25 Emerging DTC Beauty Brands Revealed by Charm

The ranking is based on the Charm Growth Score, which evaluates growth through factors like social media engagement and website traffic.

Top Cosmetic Packaging, Ingredient & Turnkey Trends for 2025

Recent beauty events offered a look at the ways in which suppliers and contract/turnkey manufacturers can deliver newness to the industry.

Twenty-one percent of girls and 12% of boys expressed interest in beauty/personal care before they were 7 years old. While this may seem shocking compared to past generations, it shouldn’t come as a surprise.

Gen Z’s & Alpha’s Parents Tell All on their Kids’ Beauty Obsessions

A new survey delves into the early onset of product interest, the role of social media, parents’ expectations and more.

Consumer demands for holistic SPF-infused beauty are shifting rapidly, encompassing new formats, emerging claims and much more. How can brands tap into these trends and capture market share?

The Sunification of Beauty: Top Innovation Opportunities for 2024-2025

New ingredients, claims and consumer preferences are shaping multifunctional product innovation for UV defense.

“Consumers may find it difficult to understand and compare products when SPF labeling and regulations differ,” says Sundeep Gill, PharmD, co-founder of Sun Deep Inc. “For instance, what constitutes SPF 30 in one country might not be the same in another due to different testing criteria.'

Top Sun Care Trends: Insider Insights

“Consumers no longer want to choose between sun protection and skin care, and they demand ethical, sustainable and inclusive products,” says Margaret Sullivan, technical service scientist at Arcaea.

Neutrogena, which is seeking to engage Gen Z shoppers, has now thrown its hat into the collagen banking ring with the launch of its Collagen Bank range.

Collagen Banking: Beauty’s Long Game

Neutrogena enters the chat with a new pair of collagen banking SKUs aimed at Gen Z shoppers' prejuvenation goals.

The transition toward 'clean,' sustainable and vegan formulations hasn't been linear; despite this, high-functioning alternatives continue to proliferate.

'Clean' Beauty Swaps: New Ingredients & Headwinds

The transition toward “clean,” sustainable and vegan formulations hasn’t been linear; despite this, high-functioning alternatives continue to proliferate.

Depiction only; not actual product

Read the Label: Vacation Brand Classic Whip SPF 30 Sunscreen Mousse

"...I recently picked up Vacation’s Classic Whip SPF 30 Sunscreen Mousse. Admittedly, I came for the SPF, but I stayed for the unique mousse texture..." writes Alison Wery, in her latest Read the Label column. Read on to learn about this formula design.

“Sunscreen is poised to see a sensorial shakeup,” says Michelle Chavez, vice president of innovation, Accupac. “Rather than traditional sunscreens, we will start to see the entrance of 'fun-screens,' UV protectants that drive engagement and that consumers want to use every day.”

The 2024 Sun Care Agenda

From fun-screen to multifuctional claims and enhanced performance, sun defense has entered a more dynamic era.

Seventy-six percent of survey respondents love products that do double duty–skin care benefits plus sun protection.

Consumers’ Sun Care Wish List: New Consumer Data

From no white cast to skin-friendly ingredients such as vitamin C and collagen, shoppers reveal their top needs.

Image Skincare launched its new Daily Prevention SPF collection, featuring six products.

Image Skincare Debuts SPF Collection Amid Growing Consumer Interest in Sun Care Products

A report released by Grand View Research shows that the global sun care cosmetics market size was valued at $8.5 billion in 2022 and is expected to expand at a CAGR of 8.3% from 2023 to 2030.

Historically, sun care was primarily used to shield against UV rays and avoid sunburn, but with growing skin health awareness among consumers, demand is rising for products that provide more than just protection.

Skinification is a Game-changer for Sunscreen Usage

Skin health motivations and multifunctionality, paired with skin care ingredients and claims, are revolutionizing the category.

New ingredient technologies are improving the spreadability and transparency of sun care products.

SPF Everything

Sun care's skinification has led to a boom in multifunctional SPF products, even as sunscreen formulations become better than ever.

The consumer continues to evolve its standards in sun care, skin care and color cosmetics.

What’s Trending? Sun Care, Skin Care & Color Cosmetics

Multi-beneficial and natural ingredients are at the forefront of these categories.

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