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Section: Retail > Digital/E-commerce

Screens Help Beauty Sell Skin Care

According to Diagonal Reports, skin care consumers look to screens for information and guidance, and screen tutorials can help shape beauty buying behavior.

“Our goal is to help customers spend less time and money searching for the right skin care solutions,' said Amazon.

Meet Belei, Amazon's New Skin Care Brand

“Our goal is to help customers spend less time and money searching for the right skin care solutions."

Cobia and Skin Match Technology partnered on a digital hair care consultation tool intended to diversify hair care product recommendations.

Cobia and Skin Match Partner on Digital Hair Care Finder

Cobia and Skin Match Technology have partnered on a digital hair care consultation tool intended to diversify hair care product recommendations.

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The Top 3 Aesthetic Skin Care Trends on Instagram

Skin care brands were broken down by ethos: clean, vegan and cruelty-free. Each subset of brands revealed its own visual approach, but they all reinforce the notion of skin care as a sensory experience.

Kline Inspects Professional Skin Care for Its M&A Possibilities

As professional skin care brands get snapped up by multinationals, is there a pattern to where the M&A activity might go next?

More beauty brands are delivering livestreaming experiences to consumers.

Covey and Joanna Vargas Skin Care Livestreaming on Shop LIT Live

Livestreams will include shoppable skin care regimens, beauty hacks and product demonstrations.

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The Luxury Skin Care Brand That is 'Dominating' Social Media Engagement

"Now, the most successful skin care companies see influencers as a long-term investment for their own brands."

Younique has launched a range of new products, including lip products with a mousse-like texture.

Younique Reveals Newest Cosmetics and Skin Care

Existing SKUs, including rose water and eye serum, have been repackaged and named Royalty Rose Water Toning Spritz and Uplift Beauty Serum.

Customers can take or upload a picture of themselves and answer a quick questionnaire about their skin type and concerns.

JCPenney Offering Revieve's AI Skin Care Adviser & AR Makeup Try-On

Revieve's Skin Diagnostics technology then analyzes more than 120 skin metrics to provide users with an in-depth analysis of their skin and offer JCPenney Beauty product recommendations and skin care education tailored to their needs.

Naturium Brings Accessibly Priced, Clinically Effective Skin Care to Ulta Beauty Nationwide

The partnership will deliver clinically effective products, in line with current trends toward efficacy, as well as accessible price points amid relatively modest mass skin care growth.

Fig. 1 allows consumers to customize routines among tree retinol products, as well as a ceramide moisturizer.

Refillable Skin Care Brand Fig.1 Enters CVS

Fig. 1 allows consumers to customize routines among tree retinol products, as well as a ceramide moisturizer.

The launch of Provence Beauty comes amid increased pressure on 'clean' brands to clarify efficacy and natural claims, as well as a rise in clinical beauty.

Provence Beauty Brings French Skin Care to Ulta

Flagship ingredients include anti-aging immortal flower, antioxidant-rich white mulberry, hydrating plum, collagen-promoting pine bark and moisturizing apricot.

For the brick-and-mortar expansion, Proven has designed a skin care personalization experience featuring interactive video displays where customers scan a QR code to take Proven's 3-minute Skin Genome Quiz. Proven's algorithm uses the responses to select the ideal ingredients for each individual and formulate personalized skin care that is shipped directly to shoppers' homes.

Proven Expands Personalized Skin Care to Sephora Stores

According to Proven, "nearly 80% of those who purchased Proven through the Sephora digital experience have become subscribers."

Skin Care Buyers Very Engaged Online, Via Mobile, Says New Report

A report from the Interactive Advertising Bureau shows skin care consumers are much more inclined to engage in online and mobile activities than the average adult and are much more influenced in their beauty purchases by Internet ads than the average consumer.

Aestura Launches in 400+ Sephora Locations: The Korean Dermocosmetic Brand Redefining Sensitive Skin Care

"We are thrilled to introduce Aestura as part of our growing Korean skin care assortment," said Brooke Banwart, SVP skin care merchandising at Sephora.

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New Member-Only Online Prestige Skin Care Club

Exclusive Beauty Club allows members to save more the more they buy.

Jane Nugent, SVP, merchandising, Sephora Canada, said, 'We love Lisa’s approach with Sahajan, combining the 5,000-year-old Ancient Indian Science of Ayurveda with high-performing ingredients for a skin care routine that is as much about wellness as it is about result. Add to that an accessible price point and the fact that her products are manufactured in Canada; we know our Sephora Canada clients will love this newest addition to our skin care assortment.”

Sahajan is Sephora Canada's First Ayurvedic Skin Care Brand

Sahajan is launching at Sephora Canada March 19, 2024.

Online skin care search volumes have grown by 51% over the past three years.

Online Skin Care Shoppers Opt for Brand-centric Keywords

While brands like Drunk Elephant and Glossier earned the top spots for search growth over the past three years, brands belonging to conglomerates like Estée Lauder and L’Oréal are still leading the way in terms of search volume.

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