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Digital/E-commerce
Who Owns Beauty Google Search?
Media outlets and upstarts are besting establishment players, per a new Terakeet analysis.
Digital/E-commerce
Dermalogica Launches Virtual Reality Store
Within the VR store, Dermalogica has provided an immersive new way to educate consumers on the launches and professional services via expert avatars.
Digital/E-commerce
Amazon Adds EWG Verified Label to Select Product Listings
“Customers want a way to make more sustainable and informed shopping choices, and Climate Pledge Friendly is ramping up its efforts to help customers know their purchases meet sustainability standards and are helping to preserve the natural world,” said Adam Werbach, global lead for sustainable shopping at Amazon.
Digital/E-commerce
Sistain Launches Sustainable Online Marketplace
The marketplace offers environmentally positive products across numerous categories.
Digital/E-commerce
Tik Tok’s Most Influential Beauty Gurus
Lookfantastic curated a list of the top followed influencers on Tik Tok.
Digital/E-commerce
Ethical Beauty Marketplace Beautyologie Launches
Beautyologie is a beauty marketplace with fair trade and ethically sourced products.
Brick and Mortar
Walgreen Boots Alliance's Q3 2021 Results
Boots has added 34 new beauty brands this fiscal year.
Brick and Mortar
Consumers Return to Shopping In-stores
For retailers, in-store shopping saves them shipping fees, with 63% saying offering expedited shipping has hurt its margins.
Brick and Mortar
[update] Allure Opens Its Own Beauty Store
“As consumers begin to return to in-store shopping, innovation is critical for brands to cut through the noise," said Markus Grindel, managing director, global brand licensing, Condé Nast.
Digital/E-commerce
Facebook/Instagram Expand Shopping Features
Users can now virtually try on makeup and clothing and search for items using images.
Digital/E-commerce
Superdrug Launches Online Shopping Service
Online consumers can now receive the same in-store services.
Digital/E-commerce
Tik Tok x L'Oreal Test e-Commerce Function
Products can be purchased from Garnier and NYX Professional Make-Up's Tik Tok accounts.
Brick and Mortar
MAC Opens Digitally Enhanced Shop in Utah Airport
The store is inside the Salt Lake City International Airport and offers travelers virtual-try on, QR code integration and in-store screens, among other features.
Digital/E-commerce
Glamhive x Mary Kay Launch Tik Tok Competition
The competition and mentorship program features wardrobe stylists, makeup artists and hair stylists worldwide via Tik Tok.
Brick and Mortar
Glossier is Reopening Physical Stores
Glossier's Seattle shop will open in August, followed by Los Angeles and London in the fall and winter, respectively.
Digital/E-commerce
Consumers Prefer Virtual Makeup Try-Ons
Consumers are more interested in using AI to try on lipsticks then to swatch it in stores.
Brick and Mortar
Vegamour Partners with Sephora for Retail Launch
Vegamour's Grow line is now available online at Sephora.
Digital/E-commerce
Charlotte Tilbury x Instagram Launch Limited-Edition Drop
The limited-edition drop was available through Instagram and included two Charlotte Tilbury products.
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