Search Global Cosmetic Industry: Page 6

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Type: Article

Section: Brands & Products

The adoption of clean beauty by lower-income shoppers is having a significant impact on the category.

Clean Beauty is Being Reshaped by Democratization & Demands for Proven Efficacy

Looking ahead, brands that wish to succeed in the clean beauty space with high-, mid- and low-income shoppers will need to: deliver clear efficacy, adopt clinically effective actives and price according to shopper expectations.

The uptick in prestige skin care sales comes at a time when brands are tapping clinically effective ingredients, holistic wellness concepts and more.

What’s Driving the Prestige Skin Care Boom and How Can Brands Get in on the Growth?

A potent blend of wellness, Gen Alpha shopping habits, emerging high-efficacy ingredients and professionally inspired beauty are creating significant growth opportunities.

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Packaging for Beauty | Skin Care Ingredient Launches + Trends: July/August Insider Insights

This month we delve into the diverse skin care and packaging for beauty categories.

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3 Tips for Streamlining Micro & Preservative Efficacy Testing

The experts at Certified Laboratories provide 3 tips to help you ensure timely, accurate results for routine micro and Preservative Efficacy Testing (PET) for your cosmetic products.

Euromonitor International’s Voice of the Consumer: Beauty Survey shows that 20% of U.S. male consumers voted “skin care is an important priority for me” as a common reason for purchasing skin care products.

The 2024 US Male Skin Care Agenda

Digital engagement, targeted care, celebrity brands and emerging concerns are reshaping a vibrant category.

Here, Dove and P&G experts help us explain why hair bonding is hot and explore the three main types of bonding agents.

Dove and P&G Experts on the Hair Bonding Buzz—Plus 3 Main Types

The hair bond builder or "multiplier" market is expected to expand at a CAGR of 7.80% from 2021 to 2028. Here, Dove and P&G experts help us explain why and explore the three main types of bonding agents.

“Harnessing the organization's full potential is essential to implementing sustainable practices site-wide,” says Katie Gillespie, Accupac’s chief human resources officer. “This is achieved by encouraging behavior-based changes, offering education and fostering a culture of sustainability. Every process and project must prioritize continuous improvement and sustainability, ensuring these principles are ingrained in our organization's core values and actions.”

Beauty Manufacturing Trends: 6 Dimensions of Sustainability

From water usage and packaging to enhanced production capabilities for the benefit of workers and clients, manufacturers are taking a deep and nuanced look at their ecological impacts.

Depiction only; not actual product

Read the Label: Vacation Brand Classic Whip SPF 30 Sunscreen Mousse

"...I recently picked up Vacation’s Classic Whip SPF 30 Sunscreen Mousse. Admittedly, I came for the SPF, but I stayed for the unique mousse texture..." writes Alison Wery, in her latest Read the Label column. Read on to learn about this formula design.

“Sunscreen is poised to see a sensorial shakeup,” says Michelle Chavez, vice president of innovation, Accupac. “Rather than traditional sunscreens, we will start to see the entrance of 'fun-screens,' UV protectants that drive engagement and that consumers want to use every day.”

The 2024 Sun Care Agenda

From fun-screen to multifuctional claims and enhanced performance, sun defense has entered a more dynamic era.

Seventy-six percent of survey respondents love products that do double duty–skin care benefits plus sun protection.

Consumers’ Sun Care Wish List: New Consumer Data

From no white cast to skin-friendly ingredients such as vitamin C and collagen, shoppers reveal their top needs.

'In the 2010s, there was a lot of interest in DTC brands, but of course this is no longer the case,' says Tina Bou-Saba. 'Today, everyone wants brands to be omnichannel, and while I generally agree, there are challenges with this go-to-market strategy as well.'

Beauty Brand Investment Advice for Changing Times: Tina Bou-Saba

Before considering raising money from investors, brand founders need to be clear on what they want for their business.

Sequential learning can train AI systems on relatively tiny beauty formula data sets.

The Beauty of AI is Speed

Artificial intelligence is accelerating beauty innovation behind the scenes.

Author Ada Polla at left in 2015 with an intern. Polla writes, 'Our industry thrives on newness—we overemphasize new and underemphasize core.'

9 Takeaways from 20 Years of Brand Growth [video]

While we have 20 years under our belt, it often feels like we are still a startup.

Everyone Wants to Be Omnichannel: Here’s How to Succeed

Beauty brands need to ask themselves key questions and ensure they’re ready to go on-shelf amid shifting market realities.

Forty-seven percent of consumers say they spend less than $30 per month on their hair and scalp care products, with 16% spending between $31 and $45.

What Consumers Want from Hair Care in 2024

From clear benefits to specific ingredients, the data speaks for itself.

Since December 2023, online searches for “whole body deodorant” have exploded, dwarfing traffic recorded over the last 20 years. Why is that?

The Whole-body Revolution

Simplicity, multifunctionality, gentleness, value and efficacy are driving exponential growth in launches promising all-over deodorizing benefits across multiple body sites.

New systems are designed to track the identity and authenticity of natural ingredients, finished products, and more.

Beauty’s Next-Level Traceability

Beauty traceability efforts, aided by tech, are advancing quickly.

Skinification of hair care

6 Hair Care Innovation Hot Spots for 2024

From dry shampoos to peptide-forward formulations, ingredient firms and brands are pushing the innovation envelope.

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