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203 Results
Type: Article
Section: Retail > Brick and Mortar
Launches & Claims
Read the Label: Drunk Elephant Beste No. 9 Jelly Cleanser
This innovative jelly formula removes all traces of makeup, excess oil, pollution and any other grime from the day. Katerina Steventon, Ph.D., reviews the ingredient label for claims substantiation and functionality.
News
How to Optimize Your Beauty Brand for Every Channel
Organizing and designing your brand to address the specific requirements of physical retail, ecommerce and social media will drive success.
Brick and Mortar
Inside Winky Lux’s Instagrammable Store Experiences
Product-themed installations create a unique physical retail footprint for the social media age.
Bath & Body
C.O. Bigelow Delivers Old-fashioned Hospitality in a Tech-driven World
An ICMAD Spotlight interview with Ian Ginsberg, president of C.O. Bigelow Apothecaries.
Brick and Mortar
Indie Beauty: Retail Savior?
For many retailers, beauty has offered an oasis from Amazon’s ubiquitous market dominance. Perhaps no longer.
Brick and Mortar
[special report] Beauty Retail: Today, Near Future & Tomorrow
E-commerce, social purchasing, AI technology and more are reshaping the beauty path to purchase.
Brick and Mortar
How Do You Build a Beauty Sales Team?
Finding the right mix of in-house and outside partners to grow your business; Part 2 of a 3-part series.
Brick and Mortar
Riley Rose Wants to Change How Millennials and Gen Zers Shop for Beauty
Riley Rose co-founder, Linda Chang, spoke with Global Cosmetic Industry about the store, its target customers and the strategy behind a customer-centric shopping experience.
Digital/E-commerce
Beauty’s Offline Future
Brick and mortar retail isn’t dead; it’s evolving.
Retail
Optimizing Your Distribution Strategy in Fast-changing Times
How to determine the best way to get your brand in the consumer’s hands.
Brick and Mortar
Coty x Beauty Story & the Future of Retail
“This space is less about category and demographics and more [about] fitting into consumer lifestyles and behavior."
Brick and Mortar
Succeeding in Beauty Giant Sephora
For any beauty brand, selling at Sephora can mean prestige, worldwide awareness and a promising future. However, getting in and remaining on shelf is no easy feat.
News
Boost Your Sampling with Hotel Amenities
How to create a program that builds big brand equity.
News
Think Like a Shieldmaiden If You Want Your Beauty Startup to Succeed
The sexy side of starting a business usually gets all the glory, but it’s how entrepreneurs react to hardship that makes the difference between beauty success and industry failure. Every new company we start is a battle, and most of us believe we are going to win each and every one.
Brick and Mortar
[video] Winning on Experiential: C.O. Bigelow Apothecaries' Ian Ginsberg
The beauty apothecary business in 2017 is all about experience, service and moving fast to win.
Brick and Mortar
[FounderMade Beauty] Get Your Brand Retail-ready
What leading retail players are looking for from beauty brands.
Brick and Mortar
What Omnichannel Looks Like at Ulta, Walgreens and Cos Bar
Who is the omnichannel shopper, what do they want, and how are beauty retailers and brands responding?
Brick and Mortar
3 Critical Steps to Secure Retail Distribution for Beauty and Personal Care
Step into the room armed with everything that will make them say "yes."
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