Search Global Cosmetic Industry: Page 77

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Section: Brands & Products > Color Cosmetics

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Impulse Control

In today’s path to purchase, desire is the new need; Part 2 of a 4-part series.

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Age Doesn’t Tell the Whole Story

From millennials to baby boomers, attitude and needs—not age targeting—are beautiful.

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IT Cosmetics Releases Fall Launches

IT Cosmetics has launched a 16-piece collection of products for the fall 2017 season.

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Maybelline Teams Up with Shayla Mitchell for Influencer Collection

In a first for the brand, Maybelline New York announces its collaboration with beauty influencer Shayla Mitchell to launch the brand's first beauty influencer product collection.

@gorejessfx / via Instagram

Meet NYX Professional Makeup's Beauty Vlogger of the Year

As the winner, Kalil will receive $50,000, a year's supply of NYX Professional Makeup and the chance at becoming a professional makeup artist.

@sahicosmetics / via Instagram

Sahi Cosmetics to Expand Product Line for Medium-Skinned Consumers

The investment will reportedly be used to create marketing initiatives and towards bringing new products to market.

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A Peek Inside Smashbox's First US Store

The store was inspired by Smashbox Studios, where the company has been creating its cosmetic products for over 25 years, with the hopes of bringing some of the company's culture to fans and shoppers.

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Bloomingdales Launches Millennial-focused Glowhaus, Beauty Lovers Rejoice

The open-selling concept is to feature 800 beauty products, with a focus on color and tools, all for under $100.

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Makeup Brand Borne from a Father’s Love

Created by Bill Xiang, RealHer Cosmetics is a brand dedicated to the empowerment of women and features empowering quotes and words on each product.

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5 Things to Know About the Future of AR Beauty

Global Cosmetic Industry caught up with Vickie Wei, marketing director for Perfect365, Inc., to discuss the future of AR beauty, the challenges brands may face and what she finds exciting about the technology that's changing the industry.

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Staying Active at in-cosmetics Global 2017

With a countless number of new launches and features on the in-cosmetics Global show floor, Cosmetics & Toiletries and Global Cosmetic Industry have selected a few notable themes to highlight. Here we present the latest active ingredient launches.

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Sephora Just Raised the Bar for Beauty Brand Loyalty Programs

The platform will aim to inspire its users while acting as a digital space where they can ask questions and get recommendations in an unsponsored real-time "real talk" social setting.

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[podcast] The Ugly Truth About Cosmetic Marketing

Paraben-free—a marketing term that helped to propel consumer fear of ingredients such as preservatives and sulfates. Rob Ross-Fichtner, of Focal Point Research Inc., shared in an exclusive interview how this movement toward misinformation started, how groups perpetuating consumer mistrust responded and where the industry goes from here.

@kyliecosmetics / via Instagram

Kylie Cosmetics Breaks Records on Its Way to $1 Billion

There is talk of brick-and-mortar possibilities for Kylie Cosmetics after opening two pop-up shops. No official statement has been released at this time.

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Jillian Wright Talks Indie Beauty and in-cosmetics North America

We caught up with Jillain Wright, co-founder of Indie Beauty Expo, to get her opinions on indie beauty and what it is about these independent brands that consumers can't get enough of.

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Create Your Own Liquid Lipstick with Giella Custom Blend Cosmetics

Giella Custom Blend Cosmetics allow consumers to choose between more than 25 shades, two coverage types, shimmer and flavor, for their own personal liquid lipstick blend.

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What Women Want: Natural vs. Premium Foundation

The report takes a closer look at how women define the terms "natural" and "premium" when it comes to foundation to better ascertain the top differentiators of natural foundations.

Botaneco’s new lab allows the company to work closely with U.S. customers.

Botaneco Unveils New Lab & Breakthrough Multifunctional Sunscreen Technology

By providing ingredient multifunctionality and improving texture and other product facets, Botaneco is producing innovations aimed at the concerns and preferences of today's consumers in sun, skin and hair care.

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